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Showing result 1 - 5 of 13 essays matching the above criteria.

  1. 1. A study on the association of firm-generated content on Instagram, affective customer engagement, and positive electronic word of mouth: Evidence from food industry of Pakistan

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Muhammad Usman Anwar; Usman Younis; [2023]
    Keywords : Firm generated content; Affective customer engagement; Perceived enjoyment; Perceived originality; Positive electronic word of mouth;

    Abstract : In marketing literature, the consumer engagement concept has gained the significant attention of researchers. Based on the stimuli-organism-response (S-O-R) framework, current research proposed to analyze the association between consumers' perception of characteristics of firm-generated content (FGC) on Instagram and positive electronic word of mouth by consumers through affective consumer engagement. READ MORE

  2. 2. Towards more sustainable dietary choices: Strategies for change in the context of Lucerne, Switzerland

    University essay from Lunds universitet/Internationella miljöinstitutet

    Author : André Wismer; [2023]
    Keywords : consumer behaviour; food system; dietary choices; meat intake; Earth and Environmental Sciences;

    Abstract : Switzerland's current food system is unsustainable and responsible for 25% of the country's environmental footprint. Half of the greenhouse gas emissions from the Swiss food system are caused by meat and dairy consumption. READ MORE

  3. 3. Role of e-commerce for the survival of food service industry during covid-19

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Ashraful Islam; Sonia Sultana; [2020]
    Keywords : Challenges of covid-19; adoption of e-commerce; online food order; health and safety; Pandemic; Social distance;

    Abstract : Title: Role of e-commerce for the survival of food service industry during covid-19 Level: Thesis for Master‟s Degree in Business Administration   Authors: Ashraful Islam and Sonia Sultana    Supervisor: Professor Akmal Hyder   Examiner: Dr. Olivia Kang   Final submission date: 28-01-2021     Aim: The aim of the study is to examine the various factors involved in adopting an ecommerce platform to overcome the challenges of the covid-19 pandemic in food service industry. READ MORE

  4. 4. Attitudes to decision-making under risk supported by artificial intelligence and humans : Perceived risk, reliability and acceptance

    University essay from Högskolan i Gävle/Avdelningen för Industriell utveckling, IT och Samhällsbyggnad

    Author : Per Nordahl; [2019]
    Keywords : ;

    Abstract : The purpose of this investigation was to explore how decision situations with varying degrees of perceived risk affect people’s attitudes to human and artificial intelligence (AI) decision-making support. While previous studies have focused on the trust, fairness, reliability and fear of artificial intelligence, robots and algorithms in relation to decision support, the risk inherent in the decision situation has been largely ignored. READ MORE

  5. 5. Opportunities for small-scale anaerobic digesters for hotels and restaurants in Kathmandu, Nepal

    University essay from KTH/Energiteknik

    Author : Avinash Dhital; [2018]
    Keywords : anaerobic digestion; biogas; bio-waste; small-scale; cooking; fuel; hotels; restaurants; Nepal;

    Abstract : About 83% of total energy consumed in Nepal comes directly from the solid fuels. The import of Liquified Petroleum Gas (LPG) is also growing at an exponential rate. READ MORE