Essays about: "shapley value"

Showing result 6 - 10 of 12 essays containing the words shapley value.

  1. 6. On Valuation of Observations in Linear Regression Models

    University essay from Lunds universitet/Statistiska institutionen

    Author : Mattias Jönsson; [2020]
    Keywords : Mathematics and Statistics;

    Abstract : In the Machine Learning field, more and more of the data collection is commercialised, even with monetary rewards to people and organisations for providing input data for models. Even if data collection is not associated with direct costs for the researcher, there are many cases where there are indirect, or circumstancial, costs associated with it. READ MORE

  2. 7. Sales Modeling and Local Factor Decomposition for Optimal Investment Decisions in MMM: A Monte Carlo Simulation Study

    University essay from Handelshögskolan i Stockholm/Institutionen för nationalekonomi

    Author : Daniel Heimgartner; [2020]
    Keywords : Marketing Mix Modeling; Shapley Value Regression; Time-Varying Effect Models; Shapley Additive Explanations; Accumulated Local Effects;

    Abstract : Media Mix Models (MMM) are used to understand drivers behind key performance indicators and to measure the effectiveness of media channels. The key metric to report causal impacts of media investments on sales is return on investment (ROI). The shape of ROI-curves crucially impacts optimal allocation. READ MORE

  3. 8. Marketing Mix Modelling: A comparative study of statistical models

    University essay from Linköpings universitet/Institutionen för datavetenskap

    Author : Richard Wigren; Filip Cornell; [2019]
    Keywords : Marketing mix modelling; Media mix modelling; Model evaluation; Time series regression; XGBoost; Bayesian structural time series; Bayesian hierarchical models;

    Abstract : Deciding the optimal media advertisement spending is a complex issue that many companies today are facing. With the rise of new ways to market products, the choices can appear infinite. One methodical way to do this is to use Marketing Mix Modelling (MMM), in which statistical modelling is used to attribute sales to media spendings. READ MORE

  4. 9. Hide and Seek in a Social Network

    University essay from Linköpings universitet/Kommunikationssystem

    Author : Olle Abrahamsson; [2017]
    Keywords : terrorists; hiding; network theory; social network; graph theory; eigenvector centrality; game theory; cooperative game; Shapley value; Myerson value;

    Abstract : In this thesis a known heuristic for decreasing a node's centrality scores while maintaining influence, called ROAM, is compared to a modified version specifically designed to decrease eigenvector centrality. The performances of these heuristics are also tested against the Shapley values of a cooperative game played over the considered network, where the game is such that influential nodes receive higher Shapley values. READ MORE

  5. 10. Strategies to Cope with Unconventional Emergency Events in a Port-Hinterland Transportation Network

    University essay from Göteborgs universitet/Graduate School

    Author : Zixiang Gong; Yiming Zhong; [2016-07-04]
    Keywords : port-hinterland transportation network; unconventional emergency event; coalition model; Shapley value;

    Abstract : Within the context of global integration, the increasingly important role of a port is illustrated by the growth of world seaborne trade. The modern port has evolved from a single transshipment node into an integrated functional region. READ MORE