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Showing result 1 - 5 of 31 essays matching the above criteria.

1. 1. International tech companies in the Swedish media landscape – Bound for success? : A case study about what can affect international tech companies’ success when establishing a presence in the Swedish media landscape

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Maha Hafidh; [2023]
   Keywords : Public relations; journalism; media landscapes; international public relations; Omvärldsrelationer; journalistik; medielandskap; internationell PR;

   Abstract : Denna fallstudie presenterar forskning om vad som kan påverka framgången för internationella teknikföretag när det kommer till att etablera sig i det svenska medielandskapet. Sverige ses som ett nav för innovation och med globalisering samt framväxten av kommunikationsteknologier kan företag bedriva sin verksamhet på andra marknader än deras ursprung, vilket gör det viktigt att förstå vad som kan påverka framgången med att etablera sig i det svenska medielandskapet när man genomför kommunikationsinsatser. READ MORE

3. 2. Enhancing Neural Network Accuracy on Long-Tailed Datasets through Curriculum Learning and Data Sorting

   University essay from KTH/Matematik (Avd.)

   Author : Daniel Barreira; [2023]
   Keywords : Machine Learning; Neural Network; CORAL-framework; Long-Tailed Data; Imbalance Metrics; Teacher-Student models; Curriculum Learning; Training Scheme; Maskininlärning; Neuralt Nätverk; CORAL-ramverk; Long-Tailed Data; Imbalance Metrics; Teacher-Student modeler; Curriculum Learning; Tränings- scheman;

   Abstract : In this paper, a study is conducted to investigate the use of Curriculum Learning as an approach to address accuracy issues in a neural network caused by training on a Long-Tailed dataset. The thesis problem is presented by a Swedish e-commerce company. READ MORE

4. 3. The Death of the Third-Party Cookie : A qualitative study regarding new strategies and methods for collecting consumer data to obtain effective digital marketing

   University essay from Stockholms universitet/Marknadsföring

   Author : Nora Lönberg; Ludvig Ando Mantovaara; Pontus Johansson; [2022]
   Keywords : Third-party cookies; First-party cookies; Digital disruption; Digital marketing strategies; Tredjepartskakor; Förstapartskakor; Digitala störningar; Digitala marknadsföringsstrategier;

   Abstract : Abstract  The digital marketing industry currently undergoes a change regarding strategies and methods for effective marketing due to the fact that Google in 2023 will remove their support for third-party cookies on their search engine. Today's version of digital marketing has been and is still somewhat reliant on the use of third-party cookies to identify user patterns to create personalized advertising content through for example retargeted ads. READ MORE

5. 4. Obstacles and Opportunities forReusing Material in theConstruction and Real Estate Industry : A study towards an upscaled reuse implementation to achieve net zero emission at Akademiska Hus

   University essay from KTH/Industriell ekonomi och organisation (Inst.); KTH/Byggvetenskap

   Author : Kristina Chaba; Natasha Mridha; [2022]
   Keywords : Reuse; Construction industry; Real Estate industry; CO2 -emissions; Akademiska Hus; Återbruk; Byggbranschen; Fastighetsbranschen; CO2-utsläpp; Akademiska Hus;

   Abstract : The construction- and real estate industry can be held accountable for major pollution and is responsible for 20% of the total emissions of greenhouse gasses in Sweden. To reduce their emissions and contribute to a sustainable future, actors in the industry work effectively to transition from a linear economy to a circular one. READ MORE

6. 5. Towards Ca2+ Responsive Reticular Materials. An Evaluation of Suitable Conditions for Self-Assembly of the Protein S100G

   University essay from Lunds universitet/Biofysikalisk kemi

   Author : Andreas Carlsson; [2021]
   Keywords : protein material; domain swapping; EF-hand; calbindin D9k; Ca2 dependent; aggregation; S100G; protein design; biophysical chemistry; Biology and Life Sciences;

   Abstract : Att bygga material av proteiner är en konst som våra kroppar är specialister på. Men när vi medvetet försöker designa proteinmaterial, så blir det tydligt hur komplexa och svårstyrda biofysikens lagar är. READ MORE