Essays about: "strategic group analysis"

Showing result 6 - 10 of 101 essays containing the words strategic group analysis.

  1. 6. Towards a circular value chain: Circular economy strategies to facilitate circular business models : A case study of the value chain for electronic components

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Beatrice Persson; Ebba Lerneby; [2023]
    Keywords : Circular economy; circular value chain; circular business models; electronic components;

    Abstract : Purpose: This thesis aims to contribute to the literature on how the value chain for electronic components can be leveraged to obtain circular business models (CBM). By implementing activities in the value chain, circular economy (CE) can be enhanced and a circular value chain obtained. READ MORE

  2. 7. From Coffee Breaks to Communication Breakthroughs : A Quantitative Study of a Fika Campaign: Shaping Strategic Communication in the Digital Age

    University essay from

    Author : Annie Elwin Segolsson; [2023]
    Keywords : Strategic communication; technology use; campaign effectiveness; demographic factors; Strategisk kommunikation; teknikanvändning; kampanj effektivitet; demografiska faktorer;

    Abstract : This research paper investigates the effectiveness of a campaign conducted by me and SJ to recruit new members on board trains, focusing on the interplay between strategic communication, demographic factors and technology use. With the increasing majority of online platforms and the pervasiveness of smartphones, the study recognizes the significance of mobile media and technologies like QR codes in shaping everyday experiences. READ MORE

  3. 8. The shadow pandemic : a feminist institutional perspective on civil society's work on gender-based violence in post COVID -19 South Africa

    University essay from Enskilda Högskolan Stockholm/Avdelningen för mänskliga rättigheter och demokrati

    Author : Louise Lindfors; [2023]
    Keywords : Gender-based violence; institutional feminism; CSO civil society organizations; grassroot activists; South Africa;

    Abstract : This field study is a thematic and feminist institutionalist analysis on how the civil society and grassroot activists in Gauteng province, South Africa, has been affected and mitigated during and after the COVID -19 pandemic in their work against gender-based violence. The data consist of five semi structured interviews with primary sources, divided in the two sub-groups of activists and formal NGO representatives. READ MORE

  4. 9. The Friend, the Influencer, the Lawyer: a Qualitative Case Study of IKEA’s Identity Expressions on Facebook

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Sara Fregert; [2023]
    Keywords : Organizational communication; Corporate identity; Organizational identity; Sensemaking; Impression management; Marketing; Social media; Identification; Social Sciences;

    Abstract : With the increased loss of control over the organizational identity (OrI) in social media, research has started to encourage organizations to hand over control of the OrI to the creation and distribution of stakeholders. This has created challenges for the strategic communicator in managing the OrI internally, as the employees adapt to the OrI in the mind of the stakeholder rather than the OrI set by the dominant coalition. READ MORE

  5. 10. Towards a Green Workforce: Assessing Green Job Preparation in Panamanian and Costa Rican Universities

    University essay from Lunds universitet/Institutionen för kulturgeografi och ekonomisk geografi; Lunds universitet/LUMID International Master programme in applied International Development and Management

    Author : Julius Ulrich; [2023]
    Keywords : Panama; Costa Rica; Universities; Education for Green Jobs; Education for Sustainable Development; Green Transition; Green Skills; Triple Planetary Crises; Social Sciences;

    Abstract : The triple planetary crisis exerts high pressure on countries to transform their current economic system. The transition to a green economy is not only necessary to ensure sustainable development but also essential for countries to remain economically competitive. READ MORE