Essays about: "strategic group analysis"

Showing result 16 - 20 of 101 essays containing the words strategic group analysis.

  1. 16. Market Intelligence within Software Procurement

    University essay from Lunds universitet/Innovationsteknik

    Author : Sofia Frändberg; Alina Liljeäng; [2022]
    Keywords : Market Intelligence; Software Markets; Software Procurement; Information Processing Theory; Information Requirements.; Technology and Engineering; Business and Economics;

    Abstract : With the dawn of the digital era, software solutions are becoming of increasingly strategic importance for corporations, and due to the complexity of the products and the huge lock-in effects which they often give rise to, software-procurement is growing into a critical activity. However, due to the phenomena of information overload, finding and making use of the right information when making strategic decisions is becoming increasingly difficult, resulting in the need for organizations to overlook their information processing capacities in order to ensure the quality of such selections. READ MORE

  3. 17. Emergence of Strategy in Practice: Strategizing Processes of Communication Practitioners

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : David Gullbing; [2022]
    Keywords : Strategizing; Strategic communication; Communication practitioners; Strategy as practice; Emergence of strategy; Social Sciences;

    Abstract : Despite increased interest for process-oriented and complexity driven research in strategic communication, much research is still based on traditional definitions and assumptions of strategy and communication. This is problematic, since research increasingly suggests that organizations are constituted bottom-up through interactions and communication, where strategy is influenced and co-created throughout organizations. READ MORE

  4. 18. Managing and Executing Innovation Effectively in Large-Scale Distributed Organisations: A Case Study

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Malin Kronvall; Victoria Jansson; [2022]
    Keywords : Innovation; Large-Scale Organisations; Implementation Strategy; Motivation; Process; Innovation; Storskalig Organisation; Implementeringstratergi; Motivation; Process;

    Abstract : Background. The need for innovation is clear since it can be viewed as one of the few lasting sources of competitive advantages for a firm. Firms with large sub-organisations need to be able to manage and execute new changes effectively, and to be able to stay competitive the firm needs to change and be more innovative. READ MORE

  5. 19. Information Credibility: How Does Argument Strength Have An Impact

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Marcus Bernette; Hampus Sjöblom; [2022]
    Keywords : Information credibility; message credibility; argument strength; persuasive communication; social media; digitalisation; perceivance; Social Sciences;

    Abstract : Determining whether the information read online is credible or not has become a crucial part of the process of consuming new information. With technology and the internet becoming all more advanced and developing continuously, the question regarding the influence of an argument’s strength on information credibility arose. READ MORE

  6. 20. Outage of Meta-owned Social Network Sites (SNS) - University students' experiences and insights for strategic communication practice and its relevance for social acceleration

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Jie Yue; [2022]
    Keywords : university students; social media; social network sites; social acceleration; slipping slopes; uses gratifications theory; strategic communication; Hartmut Rosa; Social Sciences;

    Abstract : This thesis explores the socially constructed phenomenon that has arisen as a result of the proliferation of social network sites that has penetrated our daily lives. The qualitative study analysed how university students experienced the global outage of Facebook, Instagram and, WhatsApp on October 4th, 2021, because of the Meta-owned ecosystem of social media. READ MORE