Essays about: "strategy games"

Showing result 16 - 20 of 150 essays containing the words strategy games.

  1. 16. From Green to Gold: The role of multiple logics of sustainability in shaping business value creation

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Emily Angeles; Matthieu Thomas; [2023]
    Keywords : Corporate Sustainability Strategy; Green Innovation Games; Green Transformational Leadership; Institutional Logic; Organizational Change.; Business and Economics;

    Abstract : With activities engendering tremendous socio-ecological impacts, the fashion system is increasingly spotlighted as one of the most unsustainable industries. In this context, many actors in the fashion system, including brands and retailers, have implemented corporate sustainability strategies. READ MORE

  3. 17. Narrative Design in a 2D Causal Game: Conveying the Story of Beowulf Through “Lucky Hero”

    University essay from Uppsala universitet/Institutionen för speldesign

    Author : Rongkun Sun; Jichao Zhang; [2023]
    Keywords : Case study; casual game; interview; narrative design; slot games; thematic analysis;

    Abstract : The research aims to investigate how the 2D slot game “Lucky Hero”, created for this research, could convey the story of Beowulf. The result of this study could provide experience and strategy for improving narrative design in casual games with similar mechanics. READ MORE

  4. 18. The role of video game quality in financial markets

    University essay from Uppsala universitet/Nationalekonomiska institutionen

    Author : Nikolai Surminski; [2023]
    Keywords : Video games; product quality; financial markets; return analysis; multivariate regression model; trading strategy; Decision Support System;

    Abstract : Product quality is an often-overlooked factor in the financial analysis of video games. Quality measurements have been proven to work as a reliable predictor of sales while also directly influencing performance in financial markets. READ MORE

  5. 19. From Streaming to Evoking That Extra Feeling

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Rebecka Kullenberg; Andrés Emilio Garcia Raffo; [2023]
    Keywords : Brand Attachment; Brand Experience; Brand Extensions; Consumer Attitude; Streaming Services; Business and Economics;

    Abstract : This study aims to investigate how brand extensions within streaming services affect consumers’ attitudes and emotional attachment to the parent brand. Beyond fit and quality, we provide an explanation of the connection between brand extensions, emotional attachment, and consumer attitude. READ MORE

  6. 20. Power dynamics and order formation in mobile MOBA games : a Foucauldian analysis of "Honor of Kings"

    University essay from Lunds universitet/Medie- och kommunikationsvetenskap; Lunds universitet/Institutionen för kommunikation och medier

    Author : Shuaijun Zhang; [2023]
    Keywords : Social Sciences;

    Abstract : Video games can be seen as a media that immerses players. The formation of a good game order is an important guarantee for players to engage in electronic games. This paper selects the most popular mobile MOBA game in China, "Honor of Kings," as the research object to analyze the formation process of the game order. READ MORE