Essays about: "typeface"

Showing result 6 - 10 of 13 essays containing the word typeface.

1. 6. Should Your Corporate Typeface Reflect Your Product Category? : A Quantitative Study

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Jonas Kose; Adrian Dilaveri; Rasmus Eriksson; [2016]
   Keywords : ;

   Abstract : The typeface a company uses for its products can positively influence consumers’ attitude towards the products due to the fact that typeface conveys connotative meaning. An important factor for this influence is the congruence between the connotative meaning of the typeface and the connotative meaning of the product category. READ MORE

3. 7. Improving reading experience in digital newspapers

   University essay from Umeå universitet/Institutionen för tillämpad fysik och elektronik

   Author : Mikaela Berg; [2015]
   Keywords : Reading Experience; Digital Newspaper; User Experience; User Interaction; Design Guidelines;

   Abstract : Reading news on mobile devices has during the past decade transcended into an every- day activity, which induce greater demands on design and presentation of news. Several researchers have examined essential components in the area of digital newspapers, despite this, there are few newspapers that have switched to a reader-friendly format. READ MORE

4. 8. How your choice of typeface will affect reading speed on a retina display for computer experienced students

   University essay from Linköpings universitet/Medie- och Informationsteknik; Linköpings universitet/Tekniska högskolan

   Author : Jon Rosenberg; Michael Schönberg; [2015]
   Keywords : typografi; läshastighet; datorskärm; sanserif; antikva;

   Abstract : Denna studie ämnar undersöka om det finns någon skillnad i hur snabbt en text läses av en datorvan student på en datorskärm beroende på om texten är satt med en antikva eller en sanserif. Med hjälp av ett bekvämlighetsurval, bestående av 28 datorvana studenter från Linköpings Universitet Campus Norrköping, utfördes ett laboratorieexperiment där läshastigheten mättes. READ MORE

5. 9. Falla i falla ur

   University essay from Göteborgs universitet/HDK - Högskolan för design och konsthantverk

   Author : Elin Vennerbring; [2014-03-24]
   Keywords : Graphic Identity; Typeface; Creative Brief; Client contact;

   Abstract : The organization ”Kalmar Stadsmission” is stepping in where the public social resources and efforts are insufficient and is adapting activities based on needs - both acute and long-term. I have explored how an organization vision can be visualized through a graphic identity. READ MORE

6. 10. To redesign a newspaper - a casestudy of Folkbladet

   University essay from Institutionen för teknik och naturvetenskap; Tekniska högskolan

   Author : Elina Jarlenius Jonsson; Marie Wenngren; [2011]
   Keywords : ;

   Abstract : The newspaper industry changes with the society. New trends and developments affect how layout and design are perceived. Therefore it is important for the survival of a newspaper to catch up with trends and retain contemporaneity. This demands that a daily paper frequently updates its appearance and sometimes even redesign the whole newspaper. READ MORE