Essays about: "vlog"

Showing result 6 - 8 of 8 essays containing the word vlog.

  1. 6. Men in Makeup: Performances of gender transgression in male beauty vloggers’ makeup consumption

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Vilma Komulainen; Meri Hjort; [2017]
    Keywords : gender; gender transgression; masculinities; hybrid masculinities; feminised masculinities; makeup consumption; consumer culture; YouTube; vlog; netnography; Social Sciences; Business and Economics;

    Abstract : The aim of this research was to uncover how gender transgressing practices are performed in male beauty vloggers’ makeup consumption and to contribute into the understanding of how men are constructing their gender identity when entering feminine consumption spaces. Positioned within the consumer culture theory field, the research aims to expands current perspectives on gendered consumption on a theoretical level. READ MORE

  3. 7. “This Video is Sponsored by L’Oréal” - A Test of Competing Hypotheses on the Effects of Sponsorship

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Paulina Lundin; Kristina Huhn; [2017]
    Keywords : Beauty vlogs; Brand Attittude; Vlogger Attitude; Sponsorship Disclosure; Business and Economics;

    Abstract : Thesis purpose: The aims of this thesis are to investigate (1) the effect of sponsorship disclosure timing (before vs. after) on attitudes towards the brand and attitudes towards the vlogger in a beauty vlog context and (2) test a possible moderating effect of discount codes on the relationships between disclosure timing and attitudes towards the brand and the vlogger. READ MORE

  4. 8. Vocabulary learning & Vlogging : An exploratory study of vocabulary learning in the form of a vlogging exercise, with the use of mobile learning, compared to orthodox written exercises

    University essay from Linnéuniversitetet/Institutionen för språk (SPR)

    Author : Joel Gustafsson; [2016]
    Keywords : Mobile Learning; Vlogging; Vocabulary Learning Strategy; English Language Learners; No Significant Difference Phenomenon; Experimental Study; English as a Foreign Language EFL ; Multimedia; Extramural Activities;

    Abstract : This study investigates two vocabulary exercises where the participant students receive an assigned set of words to put into sentences, one being a more traditional written exercise, the other being an exercise where students make a vlog using the assigned words. Two upper secondary school classes in Sweden participated in the experiment, including responding to a Likert attitude questionnaire. READ MORE