Essays about: "Beauty products"

Showing result 21 - 25 of 52 essays containing the words Beauty products.

1. 21. Exporting and Moulding Ideals of Beauty: Boom of the South Korean Cosmetic Industry in the Era of Globalisation

   University essay from Lunds universitet/Centrum för öst- och sydöstasienstudier

   Author : Dana Xenia Marasca; [2020]
   Keywords : South Korea; Cosmetic Industry; Gender Norms; Beauty Standards; Social Media Marketing; Advertisements; Globalisation; Social Sciences;

   Abstract : The present thesis focused on analysing the recent opening of the South Korean cosmetic industry to the Western world, in combination to a trade of beauty ideals, facilitated by social media and the internet. More specifically, the study focused on three main levels of inquiry. READ MORE

3. 22. Beauty Standards: A Critical Discourse Analysis of Makeup Advertisements by Maybelline and CoverGirl

   University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

   Author : Cathrine Flymén; [2020]
   Keywords : critical discourse analysis; advertisements; gender; femininity; beauty standards;

   Abstract : It could be argued that makeup are products that are almost exclusively targeting women, and the advertising of makeup could create an image of how women should look. This study investigates how two cosmetic brands, Maybelline and CoverGirl, are advertising makeup in social media and what this conveys about gender and beauty. READ MORE

4. 23. "This is my favorite beauty product… Do you like it too?” : A quantitative study on the user's interaction on beauty brands' Instagram account and how the presence of an influencer effect it.

   University essay from Karlstads universitet/Institutionen för geografi, medier och kommunikation (from 2013)

   Author : Fanny Evensson; Erika Jansson; [2020]
   Keywords : Influencer; interaction; parasocial interaction and beauty market.; Influencer; interaktion; parasocial interaktion och skönhetsbranschen.;

   Abstract : Looking at earlier studies and previous research in influencer marketing and parasocial relations between influencers and their followers, many of them are studying influencers in other countries such as Singapore and not in Sweden. This is a research gap we want to fill, which is why this study is focusing on Swedish influencers. READ MORE

5. 24. Improvement of the Phase-In /Phase-Out Process in Coty Consumer Beauty Division France

   University essay from KTH/Industriell produktion

   Author : Chloé Emelyne Ventura Gallon; [2020]
   Keywords : Customer Service Level; Discontinuation Date; PIPO Process; Phase-Out Product; Phase-In Product; Product Portfolio; Kundtjänstnivå; avslutningsdatum; PIPO-process; utfasningsprodukt; fasinprodukt; produktportfölj;

   Abstract : In order to meet the customer demands and remain competitive in a market where product life cycles are every day shorter, companies are forced to update their product portfolios continuously. The process for phasing the products in the company portfolios (i.e. READ MORE

6. 25. “All Can Achieve Beauty” : A Diachronic Multimodal Text Analysis of Skin Care Advertisements 1920-2013

   University essay from Stockholms universitet/Engelska institutionen

   Author : Linn Wibom; [2019]
   Keywords : Multimodality; systemic functional linguistics; visual grammar; advertisements; beauty; skin care.;

   Abstract : Advertisements are multimodal texts created to get attention from potential customers in order to sell products. Previous research has shown how advertisements’ visual and verbal features make up ideological codes that are used to affect readers. READ MORE