Essays about: "Corporate Image"

Showing result 1 - 5 of 152 essays containing the words Corporate Image.

  1. 1. Crowdsourced Freight Delivery The value created via logistics platform

    University essay from Göteborgs universitet/Graduate School

    Author : Yinhe Yang; Qian Yuan; [2018-07-02]
    Keywords : sharing economy; crowdsourcing; logistics platform; freight delivery; intermediary;

    Abstract : MSc in Logistics and Transport Management.... READ MORE

  2. 2. The impact of external CSR practices on employees : Exploring the organizational activities that influence employee engagement within CSR

    University essay from Högskolan i Jönköping/Internationella Handelshögskolan; Högskolan i Jönköping/Internationella Handelshögskolan

    Author : Eliza-Gabriela Mihai; Jean-Paul Bakkenist; [2018]
    Keywords : CSR; Sustainability; Employee engagement; Involvement; Ethics and Morals;

    Abstract : Fundamentally the aim of corporate social responsibility (CSR) is to initiate social and/or environmental change. Because of the increased awareness of stakeholders and other public actors, it has become of any company’s interest to uphold their public image. READ MORE

  3. 3. Ecodesign strategies in Small- and Medium Sized Companies

    University essay from Uppsala universitet/Institutionen för geovetenskaper

    Author : Dylan Suijker; [2018]
    Keywords : Sustainable Development; Small and Medium Sized Businesses; Ecodesign; Motivations for Ecodesign; Ecodesign Methods and Tools;

    Abstract : The objective of this study is to find out how and why Small to Medium sized Enterprises (SME’s) practice ecodesign. This problem is investigated by conducting seven qualitative interviews with spokesmen from ecodesigning SME’s in The Netherlands. READ MORE

  4. 4. Framing Sustainability : A Qualitative Study of the Translation of the 2030 Agenda

    University essay from Uppsala universitet/Företagsekonomiska institutionen; Uppsala universitet/Företagsekonomiska institutionen

    Author : Camilla Wallén; Kristina Kardell; [2018]
    Keywords : Corporate social responsibility CSR ; standards; translation; legitimacy; decoupling; communication; The 2030 Agenda; Sustainable Development Goals SDGs ;

    Abstract : Following the increase of transnational organisations, global governance today is mainly relying on voluntary standards. One standard is the UN’s 2030 Agenda for Sustainable Development. READ MORE

  5. 5. Corporate brand identity – brand image alignment

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Slav Slavov; Miglena Zlatanova; [2018]
    Keywords : Corporate brand identity; brand image; corporate consistent communication; corporate brand identity - brand image alignment; Business and Economics;

    Abstract : The purpose of this research paper is to explore, define and characterise the phenomenon of corporate brand identity - brand image alignment when the manufacturer is selling its product through online retailers. A qualitative single case study with a social constructionist and abductive approach has been executed. READ MORE