Essays about: "Corporate Image"

Showing result 31 - 35 of 209 essays containing the words Corporate Image.

  1. 31. Credibility Communication of CSR Initiatives : A study on credible CSR communication within the gambling industry among millennials.

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Maxamed Duran Ali; Serhat Tekes; [2021]
    Keywords : CSR credibility; gambling industry; millennials;

    Abstract : Corporate social responsibility (CSR) has become an increasingly important aspect for companies to consider in a highly competitive business environment. Consequently, stakeholders have shown increased interest in how companies and suppliers relate to sustainable development and place ever higher demands on companies to actively engage in CSR initiatives. READ MORE

  2. 32. CSR and Business Strategies: SMEs

    University essay from Högskolan Dalarna/Institutionen för kultur och samhälle

    Author : Eyong Etta Minette Ndiperu; Tzesiana Kiosani; [2021]
    Keywords : Corporate Social Responsibility; Small and Medium Sized Enterprises; Business; Sustainability; Business strategy.;

    Abstract : Aim – The aim of this study is to investigate the role that business strategy plays in theimplementation of Corporate Social Responsibility (CSR). This research will enable us to answerthe questions of why SMEs get involved in CSR and How is CSR implemented/incorporated inthe business strategy of the company?Method – The study is based on an abductive research approach, which enables the theoreticalframework, empirical data as well as the analysis to evolve simultaneously. READ MORE

  3. 33. Communicating corporate image: A Multimodal Critical Discourse Analysis on LinkedIn Job Advertisements

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Eligija Rukšytė; [2021]
    Keywords : corporate communication; LinkedIn; job advertisements; multimodal critical discourse analysis; corporate image;

    Abstract : Corporate image reflects on how a company is perceived to the public outside of the organisation. It is based on the reputation the company already has and constantly creates. READ MORE

  4. 34. Boycotting, buycotting or doing nothing : A quantitative study of corporate reputation in relation to political consumerism

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Hannah Kyller; Hedvig Thorson; [2021]
    Keywords : Political Consumerism; Corporate Brand Reputation; Corporate Social Responsibility; Employer Branding; Corporate Image; Corporate Crisis;

    Abstract : Background: In previous years, Swedish company Na-kd has been promoted in the media due to allegations of poor working conditions. While this has potentially taken a hit on the company’s reputation, studying the relationship between corporate actions and perceptions of the public has been neglected. READ MORE

  5. 35. Effects of ISO certification on the performance of SMEs in Sweden in the context of Sustainable Development. Qualitative research with the focus on ISO 9000, 14000 and 26000

    University essay from Lunds universitet/Ekonomisk-historiska institutionen

    Author : Sofya Ignatenko; [2021]
    Keywords : Sustainable development; organisational theories; ESG reporting; CSR; ISO 9000; ISO 14000; ISO 26000.; Business and Economics;

    Abstract : The issue that this study analyses is the assessment of the standardisation effects on SMEs. To address this problem, the purpose of the study was to explore the motivation of Swedish SMEs to acquire management standards introduced by ISO. To gather data, interviews with 3 Swedish SMEs were conducted. The interviews were transcribed and analysed. READ MORE