Essays about: "Country of Origin"

Showing result 1 - 5 of 245 essays containing the words Country of Origin.

  1. 1. The Country-of-Origin Effect in the Personal Care Market : A study on Swedish consumers’ perception of Chinese products

    University essay from Högskolan i Gävle/Företagsekonomi; Högskolan i Gävle/Företagsekonomi

    Author : Simon Andersson; Gustaf Persson; [2019]
    Keywords : Country-of-origin; COO; Country-of-origin effects; Product evaluation; Cultural differences; Made in China; Consumer behaviour; Purchase decision; Trust;

    Abstract : Title: The Country-of-Origin Effect in the Personal Care Market  Level: Final assignment for Bachelor’s Degree in Business Administration Author: Simon Andersson and Gustaf Persson Supervisor: Jonas Kågström Date: 2019 – January Aim: The study aims to analyse Swedish consumers’ perceptions on the Country-of-Origin effects regarding Chinese products. Method: The study is based on a quantitative method. READ MORE

  2. 2. Literature Education and English as a World Language : Various countries’ representation in literary texts in coursebooks in English education for upper secondary school in Sweden.

    University essay from Karlstads universitet/Institutionen för språk, litteratur och interkultur (from 2013)

    Author : Hollie Muir; [2019]
    Keywords : English education; upper secondary school; literature education; English as a world language; engelskundervisning; gymnasieskola; litteraturundervisning; engelska som världsspråk;

    Abstract : This essay aims to investigate which countries and geographical regions are most prevalent in literary texts in coursebooks published before and after the curriculum change in 2011, as well as determining if there is a greater diversity of countries and regions represented in the coursebooks published after 2011. A content analysis was used as well as studies by various researchers to investigate the literary texts in the coursebooks. READ MORE

  3. 3. Corporate payout policy: a study on multinationality and legal origin

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : K.G. Hop; [2019]
    Keywords : Payout; multinationality; legal origin; dividend; share repurchases; agency;

    Abstract : This paper investigates determinants of payout levels and payout composition in multinational corporations and domestic corporations and how payout differs between the two, as well as the effect of a country’s legal tradition on payout, on a worldwide sample. My main findings are that multinational corporations’ total payout is slightly lower than domestic corporations’ payout when taking into account a country’s legal tradition affects. READ MORE

  4. 4. Nation branding : The role of tourism from a managerial perspective

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Elin Blomgren; Sofie Ljungström; [2019]
    Keywords : Nation branding; national identity; country-of-origin; tourism; tourism stakeholders; brand management strategies; brand culture; brand identity; brand image;

    Abstract : Although tourism has been recognised as an important subfield in nation branding little research have focused on its role in the nation branding process. A managerial perspective was assumed to examine what role tourism has in nation branding. READ MORE

  5. 5. EXPERIENCES OF THE ACCULTURATING IMMIGRANT MOTHERS WITH TURKISH BACKGROUNDS IN SWEDEN Values in a Changing Context

    University essay from Göteborgs universitet/Institutionen för pedagogik och specialpedagogik

    Author : FATMA BETÜL DEMIR; [2018-08-25]
    Keywords : Acculturation; Immigrant Turkish Mothers; Parenting; Collectivism vs individualism;

    Abstract : Aim:The general goal of the study is to understand the experiences of acculturating mothers with a Turkish background who live in Sweden. The study aimed in particular at identifying and understanding possible changes in the parental behaviors and beliefs of mothers during the acculturation process, most notably at individual level. READ MORE