Essays about: "Digitalization of the hotel industry"

Showing result 1 - 5 of 7 essays containing the words Digitalization of the hotel industry.

  1. 1. How digitalization and package deals can be measured and compared for hotels in the tourism sector : A comparative study of hotels in the counties of Halland and Kalmar

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Hugo Svensson; William Sundén; [2023]
    Keywords : Tourism; Digitalization; Measurement; Digital Marketing; Hotels; Package Deals;

    Abstract : Tourism plays a crucial role in driving economic growth and regional development for countries worldwide as well as spurring economic growth in counties within regions. This thesis delves into the unexplored potential of two Swedish counties, Halland and Kalmar, as tourist destinations. READ MORE

  3. 2. IS THERE ROOM FOR HIGH TECH IN A HIGH TOUCH INDUSTRY? AN EXPLORATORY STUDY ON ADOPTION OF SOCIAL ROBOTS IN THE HOTEL INDUSTRY

    University essay from Lunds universitet/Produktionsekonomi

    Author : Emelie Dellby Svensk; Kajsa Jernetz; [2023]
    Keywords : Social robots; Barriers to adoption; Hotel industry; Digitalization of the hotel industry; Behavioral Reasoning Theory; B2B and B2C commercialization; Technology and Engineering;

    Abstract : This master thesis explores the possibilities of social robot adoption in the hotel industry. Social robots represent a new product group, a radical innovation, that has yet not seen commercialization in the hotel industry in Sweden. READ MORE

  4. 3. Do reviews really affect your hotel decision? : A study about what impact reviews have on the consumers buying decision in the hotel industry.

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Sebastian Davidsson; [2023]
    Keywords : Hotel booking; Online reviews; Consumer decision making process; E-Word-of-mouth;

    Abstract : Background Today the hotel industry has become very digitalized compared to when there was only a travel catalogue to look in. Nowadays people search for information about hotels and read reviews from past guests online. There are different kinds of accommodations and lately it has become popular with shared services like Airbnb. READ MORE

  5. 4. Sharing Isn't Caring? : A Qualitative Study Focused on How Industry Incumbents Can Successfully Compete with Sharing Economy Businesses

    University essay from Umeå universitet/Företagsekonomi

    Author : Philip Aspebo; Luisa Kriegel; [2021]
    Keywords : sharing economy; business model; competitive advantage; competitive strategies; business model; business model innovation; disruptive innovation; innovation management; strategic management; strategy development; incumbent firms; hospitality industry; hospitality management;

    Abstract : Sharing economy businesses have increasingly began to inhibit the competitive landscape of many different industries. Their growth can be primary connected to general digitalization developments. At its core, the sharing economy concept is built around efficiently using excess resources. READ MORE

  6. 5. Designing a digital key for hotel applications

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Niels Dikken; [2020]
    Keywords : Hotel applications; digital key; perceived safety; check-in check-out; user-journey;

    Abstract : Although hotels have already started to implement online check-ins and digital keys in their applications, there has not been much research on the design of these prominent features. This thesis focuses on designing a digital key that is both easy to use and perceived as safe. READ MORE