Essays about: "Entry modes in international business"
Showing result 6 - 10 of 33 essays containing the words Entry modes in international business.
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6. The Challenges of a Swedish SME in Entering the Chinese market - A case study on the market entry process of Cibes Lift Group AB to the Chinese market
University essay from Göteborgs universitet/Graduate SchoolAbstract : As the world has become more integrated with governments lowering trade barriers, regulations and with advancement in technologies, the internationalization of SMEs have been seen to rise. Through internationalization, SMEs are able enhance their capabilities, competencies, expand their customer base, increase their production capacity, profit and growth. READ MORE
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7. It is obvious that they are not afraid of what this might do : A Qualitative Minor Field Study of International Female Entrepreneurs in Thailand
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : For as long as internationalization has been a research topic, the risks surrounding it has been discussed. Several theories have emerged concerning how to go about international business, which entry modes and strategies to use as well as which markets to enter and at which pace - everything in order to reduce the risks of business failure. READ MORE
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8. The Role of Foreign Market Knowledge in Internationalization of B2B Born Global SMEs : A Case Study of Deep Tech Companies
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : The subject of internationalization of Born Global small and medium-sized enterprises (SMEs) that start cross-border business operations shortly after the company’s foundation has received growing scholarly attention in the last decades. Although the research of the influence of the market knowledge - information a firm has about a specific foreign market, on internationalization decisions was developing rapidly to account for the challenges of the established internationalization theories, multi-factor comprehensive analysis of the influence of all the interlinked factors of the market knowledge remains overlooked by research. READ MORE
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9. Formation of market entry strategy with an interest in decision-making : A case study in a B2B context
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Today’s business environment is growing at an increasing pace, pushing firms to internationalize. Foreign market entry has thereafter been a well-researched field by scholars. READ MORE
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10. The Role of Network Relationships in the Internationalization of Peruvian Firms
University essay from Uppsala universitet/Företagsekonomiska institutionenAbstract : To offer a deeper understanding of how Peruvian firms internationalize this paper aims to throw in an acknowledged theoretical gap in international business research by giving a contribution towards the internationalization of Multilatinas based on a network perspective. The purpose is to investigate what drives Peruvian Multilatina's to internationalize, what market they select, how they enter these markets, and how different network relationships can influence their internationalization. READ MORE
