Essays about: "Environmental self-identity"
Showing result 6 - 10 of 12 essays containing the words Environmental self-identity.
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6. When Business Becomes Politics - A Study of Consumers' Perceptions and Responses to Brand Activism
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Thesis purpose: The purpose of this study was to gain an understanding of consumers' perceptions of the phenomenon of brand activism, and how they respond to it. Theoretical perspective: For the theoretical foundation we drew upon the literature streams within brand activism, consumer activism and brand meaning. READ MORE
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7. The effects of self-identity and personal norms on prospectivetourists’ pro-environmental behaviour: The relevance of Eco-labels in online accommodation booking
University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)Abstract : As environmental quality strongly depends on human behaviour patterns, more attentions have been paid to understand and promote pro-environmental behaviour in the tourism sector with sustainable development. This thesis focuses on online Eco-label accommodation booking as a tourist pro-environmental behavior to study the effects of environmental self-identity and personal norms on prospective tourists’ pro-environmental behaviour. READ MORE
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8. Fossil fuel- free by 2030 : A quantitative study on battery electric vehicle adoption and the moderating role of total cost of ownership
University essay from Umeå universitet/FöretagsekonomiAbstract : Battery electric vehicles (BEV) are promoted as a viable near-term technology to reduce the emissions of greenhouse gases (GHG). With Sweden's relatively slow adoption of the BEV in combination with the Swedish government's target of a vehicle fleet independent of fossil fuels by 2030, we study how adoption intentions are influenced by vehicle attribute and when these effects influence BEV adoption. READ MORE
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9. Seeing is believing is doing? : On the role of future-oriented imagination in developing motivation for a sustainable lifestyle
University essay from Uppsala universitet/Institutionen för geovetenskaperAbstract : The environmental and climate-related sustainability challenges facing the world today are complex, accelerating and urgent, and they call for change from multiple stakeholders. While governments, businesses and other institutions hold a high degree of responsibility for initiating and enabling the necessary change processes towards sustainable practices, so do also individuals and communities. READ MORE
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10. What drives purchase intention towards ethical products? : A study using modified theory of planned behaviour
University essay from Linnéuniversitetet/Institutionen för ekonomistyrning och logistik (ELO)Abstract : Course/Level: 2FE21E Undergraduate Bachelor Thesis Authors: Anders Ly, Sarina Strahm and Yiling Zhou Tutor: Dan Halvarsson Examiner: Åsa Devine Title: What drives purchase intention towards ethical products? A study using modified Theory of Planned Behaviour Keywords: Consumer behaviour, theory of planned behaviour, moral obligation, self-identity, consumer attitude, attitude towards ethical products, perceived behavioural control, ethical products Background: In recent days, consumers have become incrementally attentive of environmental issues, whereas various researches have suggested that raised awareness and the significance in consuming ethical products are supposed to affect the purchase intention of consumers. To further understand the consumers, theory of planned behaviour served as the theoretical foundation of this study. READ MORE
