Essays about: "Fei Li"

Found 2 essays containing the words Fei Li.

1. 1. The influences of physical environment of multi-brand fashion retail store on consumer's behavior

   University essay from Högskolan i Borås/Institutionen Textilhögskolan

   Author : HO JU-PING; LI FEI; [2011]
   Keywords : multi brand; fashion; retail store; physical environment; consumer behaviour; needs; satisfaction; positive attitude; negative attitude; interior; exterior; visual merchandise; display;

   Abstract : The overall purpose of this research was to understand how consumers perceive physical environments from multi-brand fashion retail stores. According to Solomon and Rabolt (2008), a well-design of store environment can fulfill consumer’s shopping process with a pleasant, efficient and enjoyable experience. READ MORE

3. 2. Application of Artificial Intelligence (Artificial Neural Network) to Assess Credit Risk : A Predictive Model For Credit Card Scoring

   University essay from Blekinge Tekniska Högskola/Sektionen för management

   Author : Md. Samsul Islam; Lin Zhou; Fei Li; [2009]
   Keywords : Credit Scoring; Variable Selection; Data Collection and Preparation; Discriminant Analysis; Logistic Regression; Neural Networks; Generic Algorithm; Managerial Implication ;

   Abstract : Credit Decisions are extremely vital for any type of financial institution because it can stimulate huge financial losses generated from defaulters. A number of banks use judgmental decisions, means credit analysts go through every application separately and other banks use credit scoring system or combination of both. READ MORE