Advanced search

Found 1 essay matching the above criteria.

1. 1. Strategic Renewal: Implications on Competitive Advantage : A case study of an innovative SME in a growing industry

   University essay from Högskolan i Jönköping/IHH, Företagsekonomi

   Author : Davis Dislers; Grete Keskula; Mila Kostadinova; [2016]
   Keywords : strategic renewal; competitive advantage; sustained competitiveness; innovative SME; growing industry;

   Abstract : Purpose: The purpose of this thesis is to explore the process of strategic renewal implementation within an innovative SME operating in a growing industry, and the implications on its competitive advantage. In addition, the study seeks to identify the main causes of strategic renewal within this context. READ MORE