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Showing result 1 - 5 of 16 essays matching the above criteria.

1. 1. Utilization of digital technologies in internationalization processes. A case study of high-tech SMEs in Sweden

   University essay from Göteborgs universitet/Företagsekonomiska institutionen

   Author : Jakob Funck; Marcus Schöneman; [2024-02-13]
   Keywords : Digitalization; Internationalization; SME;

   Abstract : This thesis explores the role of digitalization in the internationalization process of Swedish Small and Medium-sized Enterprises (SMEs). In today's global economy, digitalization has become increasingly important for firms to remain competitive. READ MORE

3. 2. Digital maturity among Swedish manufacturing SMEs : Recommendations on how to utilizedigitalization when internationalizing

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Amanda Järncrantz; Caroline Fritz; [2023]
   Keywords : Digital competence; Digital maturity; Digitalization; Internationalization; Small and medium-sized enterprises SMEs ; Export; Born Digitals;

   Abstract : The emergence of digitalization and its prevalence is constantly changing the environment inwhich business operates, and consequently the firm’s way of conducting business. Having theability to work with digital maturity is thus a prerequisite for a firm that wants to survive thecompetitive market that prevails today. READ MORE

4. 3. Navigating Turbulent Waters : Exploring SME strategies for internationalization amidst Global Bank Crisis

   University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

   Author : Agnes Olson; Hannah Samuelsson Flink; [2023]
   Keywords : Internationalization Process; Strategies; Risk Management; Crisis Management; SMEs; Financial crisis; Bank crisis; Resilience;

   Abstract : The global bank crisis between 2008 and 2013 posed a great threat against many organizations globally, especially towards small-medium enterprises (SMEs), which several researchers have investigated through quantitative studies. However, few studies have explored the strategic decisions made by SMEs regarding internationalization processes and international work during this time, beyond numbers. READ MORE

5. 4. Digitalization of the sales process : Leveraging digital sales and marketing tools to increase time effectiveness of multinational SMEs

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Samuel Taawo; Oskar Myhr; [2021]
   Keywords : SME digitalization sales internationalization marketing B2B effectivity;

   Abstract : Internationalizing small and medium sized enterprises are limited in resources in comparison to larger enterprises. Through digitalization, smaller sales organizations have been presented with tools to enable the sales representatives to use time more effectively and focus on reaching organizational goals. READ MORE

6. 5. The Challenges of a Swedish SME in Entering the Chinese market - A case study on the market entry process of Cibes Lift Group AB to the Chinese market

   University essay from Göteborgs universitet/Graduate School

   Author : Malthe Vesström; Syed Nabil Raiyan; [2019-03-19]
   Keywords : SME; internationalization; emerging market; China; barriers; internal; external; challenges;

   Abstract : As the world has become more integrated with governments lowering trade barriers, regulations and with advancement in technologies, the internationalization of SMEs have been seen to rise. Through internationalization, SMEs are able enhance their capabilities, competencies, expand their customer base, increase their production capacity, profit and growth. READ MORE