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1. 1. Determining a CSR Strategy when Internationalizing - A Study on Swedish MNCs

   University essay from Högskolan i Jönköping/IHH, Företagsekonomi

   Author : Lina Resvik; Viktoria Vegborn; [2019]
   Keywords : MNCs; CSR; Strategy; Internationalizing; Glocal; Global; Local;

   Abstract : Background The rapid pace of globalization along with internationalization, challenge global MNCs to contemplate with a wide range of stakeholders. The demands of integrating CSR into the strategic outlook is becoming more essential, in order to balance home-country’s and host-country’s expectations. READ MORE