Essays about: "Liwen Mai"

Found 2 essays containing the words Liwen Mai.

1. 1. Financing of SMEs in Sweden and China engaged in foreign trade

   University essay from Avdelningen för ekonomi

   Author : Liwen Mai; Wenlei Yang; [2011]
   Keywords : SME; financing gap; asymmetric information; aggregate capital trust; people-to-people credit;

   Abstract : Small and medium-sized enterprise is most advanced and vigorous in economic development. It is the main power of GDP growth, which can expand employment, promote technological innovation and strengthen the economic structure non-governmentally. But SMEs have great difficulties accessing finance all over the world. READ MORE

3. 2. The Freemium Business Model in Gävleborg’s Open Source Software Industry : a Case Study on ArcMage AB

   University essay from Avdelningen för ekonomi

   Author : Liwen Mai; Zhimei Zhang; [2011]
   Keywords : Freemium; business model; open source software industry; Gävleborg; SWOT analysis; ArcMage AB;

   Abstract : Aim:  The aim of this study is to investigate how the “Freemium”                business model works in ArcMage AB and explore what challenges will ArcMage AB as an open-source software industry face when running the “Freemium” business model. Method: A case study was adopted, and a qualitative research and face-to-face interview were used to collect the fundamental data. READ MORE