Essays about: "Nadja Skoglund"

Found 1 essay containing the words Nadja Skoglund.

  1. 1. Collaborative Storytelling: A Comparative Case Study on Influencer Podcasts

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Nadja Skoglund; [2022]
    Keywords : Strategic Communication; Personal Branding; Collaborative Storytelling; Storyworlds; Para-Social relationships; Influencers; Social Sciences;

    Abstract : This thesis examines the phenomena of personal branding. Empirically, it uses two different commercial podcasts made by influencers as comparative case study examples. READ MORE