Essays about: "Star Alliance"
Found 2 essays containing the words Star Alliance.
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1. Strategic Synergies in the Skies : The Role of Resource Sharing in Aviation Alliances
University essay from Uppsala universitet/Företagsekonomiska institutionenAbstract : This thesis investigates strategic alliances in the aviation industry, focusing on resource sharing, using Scandinavian Airlines (SAS) within Star Alliance and SkyTeam as case studies. It examines the operational and competitive benefits of these collaborations through qualitative research, including interviews with executives and experts. READ MORE
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2. Capacity Performance Measures in International Airline Alliances : The case of Star Alliance
University essay from IHH, EMM (Entrepreneurskap, Marknadsföring, Management)Abstract : Background Strategic alliances have become increasingly popular within the business world, they can be seen as a way to improve the total output of the firm. Over the last 10 years, the industry endured trying times, the most notable being the events of September 11, 2001. That event drastically changed airline traveling all across the world. READ MORE