Essays about: "Wei Chen"
Showing result 1 - 5 of 9 essays containing the words Wei Chen.
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1. What About Tomorrow? Charting and Implementing Sustainability Solutions Today
University essay from Lunds universitet/Internationella miljöinstitutetAbstract : .... READ MORE
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2. Making Sense of Strategic Change in the Private Equity Value Creation Process
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledningAbstract : Traditional views on change management are outdated whilst contemporary practitioners are constantly seeking to improve the success rate of change programs given the historically high failure rate of change. Private Equity (PE) actors and their change capabilities under the value creation mantra seem to contradict this adversity. READ MORE
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3. Liquidity and corporate bond pricing on the Swedish market
University essay from KTH/Matematisk statistikAbstract : In this thesis a corporate bond valuation model based on Dick-Nielsen, Feldhütter, and Lando (2011) and Chen, Lesmond, and Wei (2007) is examined. The aim is for the model to price corporate bond spreads and in particular capture the price effects of liquidity as well as credit risk. READ MORE
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4. The Influence of Marketing Strategy on Consumer Behavior : A study on ICA, Willys and Coop supermarkets in Gävle, Sweden
University essay from Avdelningen för ekonomiAbstract : Aim: This study presents the relationship between marketing strategy and consumer behavior. We discuss how marketing strategy can influence consumers’ buying decision. Hence, our aim is to understand how consumers choose supermarkets for buying and how the supermarkets’ marketing strategies affect their buying decision. READ MORE
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5. Business Model Innovation and Factors Influencing Business Model Innovation
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Thesis purpose: The thesis aims to explore business model innovation in companies and the main factors having influence on the decision making process towards business model innovation. The thesis addresses a gap in the literature in regards to the main factors having impact on business model innovation and their interdependence... READ MORE