Essays about: "b2c website"

Showing result 1 - 5 of 8 essays containing the words b2c website.

  1. 1. How can an organization with B2B experience enter a new market utilizing an B2C e-commerce strategy instead? : A case study of a fragrance company

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Aamna Minhas; Sanna Emilsson; [2022]
    Keywords : E-commerce; business-to-business B2B ; business-to-consumer B2C ; Fragrance; Entry mode strategy; Internationalization.;

    Abstract : Globalization and the rapid growth of online-transaction through e-commerce platforms is increasing at a fast pace, not to mention the acceleration during and after the pandemic of Covid-19. The purpose with this qualitative case study of a company operating in the fragrance industry is to give a better understanding of how a company successfully succeeded in internationalizing by utilizing a B2B e-commerce strategy, and how the same company can change strategy to utilize B2C e-commerce to enter a new market which in this case are Sweden. READ MORE

  3. 2. The Impact of Strategy to Real Time Chat Process : A Qualitative Multi-Method Study in the E-commerce Context

    University essay from Umeå universitet/Företagsekonomi

    Author : Dinesh Damodaran; Fanni Helminen; [2016]
    Keywords : ;

    Abstract : While retail e-commerce keeps on clicking the examination of its strategic business and operations requirements for success emerges as crucial. In terms of achieving competitive advantage, no longer is it sustainable for e-retailers to solely focus on traditional dimensions of providing high quality and low cost for their target customers. READ MORE

  4. 3. The proposal for improvement of the website of Vancl

    University essay from Göteborgs universitet/Institutionen för data- och informationsteknik

    Author : CENLAN WANG; [2012-04-10]
    Keywords : B2C websites; interaction design; online shopping; visual feedback; usability;

    Abstract : As the number of online shopping increases, the demand of building user-friendly websites for customers is vital for companies. In this thesis project the author intended to figure out some solutions regarding problems of popular B2C online shopping websites. READ MORE

  5. 4. Customer Loyalty of Amazon : how to build a long lasting relationship?

    University essay from Avdelningen för ekonomi

    Author : Zhouni Aihie Lin; Shiying Yan; [2012]
    Keywords : Customer loyalty; Customer relationship; Satisfaction; Services; Online shopping website;

    Abstract : Aim: The purpose of the study is to do the research that under the e-commerce business model, the impact factors of customer loyalty in an online shopping environment, how to improve the customer loyalty and how to build a long lasting customer relationship. Design/Methodology/approach: Through to the questionnaire survey research, design and collect sample data, combine with the Amazon Company’s current operating mode and the theoretical, and also got the second data. READ MORE

  6. 5. Internet Jurisdiction over B2C Contracts under the Brussels I Regulation after the CJEU’s Decision in Joined Cases Pammer and Alpenhof

    University essay from Lunds universitet/Juridiska institutionen

    Author : Sven Lindblom; [2012]
    Keywords : Private International Law; Law and Political Science;

    Abstract : Gränsöverskridande e-handel ger upphov till en del juridiska problem inte minst då tvister uppstår mellan avtalsparterna. Något som diskuterats särskilt bland rättsvetare världen över, är vilket lands domstol som ska ha jurisdiktion när avtalstvister uppstår i detta sammanhang. READ MORE