Essays about: "bmw product"

Showing result 1 - 5 of 9 essays containing the words bmw product.

  1. 1. Industrialization of Lithium-Ion Prismatic Battery Cell for the Automotive Industry

    University essay from KTH/Industriell produktion

    Author : Oliver Liiv; [2020]
    Keywords : Industrialization; Project Management; Toolbox; Lithium-Ion Battery; Battery Cell; Prismatic Cell; Automotive; Green-Field;

    Abstract : Energy systems in every part of the world are experiencing accelerated shifts towards more sustainable solutions which will bring far-reaching changes to our daily lives. These rapid transitions will bring impactful and vital changes to the way we fuel our cars, heat our homes and power our industries in the approaching decades. READ MORE

  2. 2. The Relationship between R&D Investment, Strategic Evolution and Firm Performance in the Automotive Industry

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Hans Brunk; Lynn Hamandi; [2020]
    Keywords : Strategy; R D; Firm Performance; Renault; BMW; Business and Economics;

    Abstract : The purpose of this study is to investigate the relationship between R&D investment and strategy on firm performance for two automotive firms—Renault and BMW. This research was selected to explore the relatively undiscovered area of R&D expenditures and strategy as crucial determinants of firm performance. READ MORE

  3. 3. Power of E-Motion : Business Model Innovation for the Introduction of Electric Cars to China

    University essay from Högskolan i Halmstad/Centrum för innovations-, entreprenörskaps- och lärandeforskning (CIEL)

    Author : Tobias Abt; Fabian Erath; [2014]
    Keywords : Business Model; Business Model Innovation; E - Cars; Sustainable Technologies; Automobile Industry China;

    Abstract : E-Cars challenge prevailing business practices, especially in industrial sectors that heavily depend on the use of fossil fuels such as the automobile industry. The sustainable powertrain has to fight against prejudices towards a lack of performance, long charging times, the fear of too short driving ranges and a long list of other concerns. READ MORE

  4. 4. Corporate social responsibility disclosure in corporate communication : A content analysis of the automotive industry’s sustainability reports

    University essay from Företagsekonomi

    Author : Baptiste Pouvreau; Pierre Sonier; [2012]
    Keywords : Corporate Sustainable Responsibility; car industry; trend analysis; content analysis; CSR disclosure; sustainability reports;

    Abstract : Problems related to sustainable development such as environmental issues, human rights, orlabor conditions, are nowadays deeply integrated in our society. It became primordial forcompanies to take into consideration these problems in their business development. READ MORE

  5. 5. The impact of mergers & acquisitions on corporate identities and brand portfolios in the automotive industry : A case study of Renault & Dacia

    University essay from Sektionen för ekonomi och teknik (SET)

    Author : Stefania Virginia Aldea; [2011]
    Keywords : brand strategy; brand structure; corporate identity; portfolio; global brand; Dacia; Renault;

    Abstract : The today‟s business world deals with an increasing phenomenon of Mergers and Acquisitions (M&A‟s), a process through which companies gain access to some tangible and intangible resources. Within the automotive industry this phenomenon requires even more attention, since it faced many difficulties during time. READ MORE