Essays about: "buying behaviour post covid"

Found 1 essay containing the words buying behaviour post covid.

  1. 1. Covid-19 and consumer behaviour : The impact of Covid19 on Swedish fashion consumers’ behaviour during and post-pandemic.

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Nikola Lindgren Lukić; Karl Winberg; [2021]
    Keywords : Buying behaviour; Consumer behaviour; Covid-19; Digitalisation; E-commerce; Fashion;

    Abstract : Intro: Understanding consumer behaviour and needs is imperative for B2C businesses, especially within the fashion retail-sector where trends and consumer preferences are constantly changing. The competitiveness of fashion firms is defined by their ability to deliver customer expectations. READ MORE