Essays about: "capitalize on"

Showing result 11 - 15 of 86 essays containing the words capitalize on.

  1. 11. From Cost Spender to Value Provider - Using Data to Build and Sustain Brands

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Sofia Steerling; Louise Edlund; [2023]
    Keywords : brand management; brand building; brand sustaining; data; data analytics; Business Intelligence; data-driven decision-making; multi-brand company; Business and Economics;

    Abstract : Introduction: Data has revolutionized how business is conducted and presents several possibilities for companies to capitalize on, namely data-driven decision-making, Business Intelligence, and marketing. However, how it pertains to brand management has not been covered. READ MORE

  2. 12. EXTERNAL ENABLERS OF COMMERCIAL REAL ESTATE ACTORS ENGAGING IN THE CIRCULARECONOMY

    University essay from Malmö universitet/Institutionen för Urbana Studier (US)

    Author : Cajsa Andersson; [2023]
    Keywords : Circular economy; circularity; external enablers; renovation; real estate; sustainability;

    Abstract : The circular economy has emerged as a tool for addressing the current linear economic system, producing massive amounts waste and exacerbating climate change. During the recent crises and instabilities, the potential of the circular economy has been further highlighted. READ MORE

  3. 13. Diversifying a Real Estate Portfolio Through Infrastructure Investment : An Interview Study of Opportunities and Challenges in the Nordics

    University essay from KTH/Fastighetsföretagande och finansiella system

    Author : Carl Jussi-Pekka; Pontus Grundström; [2023]
    Keywords : Real Assets; Infrastructure Investments; Nordic Infrastructure; Barriers; Opportunities; Real Estate; Reala tillgångar; Infrastrukturinvesteringar; Nordisk Infrastruktur; Barriärer; Möjligheter; Fastigheter;

    Abstract : Since the financial crisis infrastructure has become an increasingly attractive asset class for investors, especially among financial institutions, who recognize the value of diversification opportunities within infrastructure. In parallel with the emergence of infrastructure as an investable asset class, the global financial turbulence has generated even greater incentives for investors to diversify their portfolios with infrastructure, as the asset class exhibits characteristics to navigate in a more challenging economic environment. READ MORE

  4. 14. On the Resilience of High-ESG Firms: An Event Study of the Russo-Ukrainian War

    University essay from Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering

    Author : Alexander Neiglick; Jakob Falck; [2023]
    Keywords : CSR; ESG; Russo-Ukrainian War; Social Capital;

    Abstract : This study aims to deepen our understanding of the relationship between social capital and firm performance during times of crisis. To achieve this, we use ESG scores as a proxy for social capital and investigate whether European high-ESG firms outperformed low-ESG firms during the Russo-Ukrainian War, which we argue constitutes an exogenous market shock. READ MORE

  5. 15. Do consumers assume that natural ingredients in skincare are more sustainable than synthetic ingredients? : A qualitative study on consumer behavior in regards to natural versus sustainable ingredients in skincare products

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Zana Sekiraca; Erika Torell; Fjona Ljutviu; [2023]
    Keywords : Sustainability; consumer behavior; green marketing;

    Abstract : The demand for sustainability in the cosmetics industry has gained significant attention inrecent years due to the growing environmental concerns and increased consumer awareness. Consumers are increasingly considering the environmental impact of their purchasing decisions, leading to a shift in attitudes towards greener consumption and driving the concept of green marketing. READ MORE