Essays about: "communication and business behavior"

Showing result 36 - 40 of 90 essays containing the words communication and business behavior.

  1. 36. Conflicts between entrepreneurs and business angels: The impact of core values

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Andrea Iseli Troya; Eirini Gavala; [2019]
    Keywords : business angels; core values; entrepreneurs; task conflicts; relationship conflicts.; Business and Economics;

    Abstract : Problem – Although core values and conflicts have been thoroughly explored in organizational theory, few attempts have been made to explain their combined impact on the entrepreneurial environment. Since investors and entrepreneurs act as the core decision makers within a venture, understanding the impact of their underlying motivations in relation to conflicts can provide valuable insights. READ MORE

  3. 37. The challenges of “cradle-to-cradle” strategy : A case study with Huawei Company

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Xiaoyu Zhang; Shuai Huang; [2019]
    Keywords : Cradle to Cradle; Cradle to Grave; Life Cycle Assessment LCA ; Circular economy; Linear economy; Upcycle; Technical cycle; Disassembly; Material composition; Reverse logistics; Recycling behavior.;

    Abstract : The cradle to cradle (C2C) is a sustainable business strategy that mimics the natural recycling cycle and waste is reused, the question of when and how to apply the C2C concept successfully in business is still controversial. This thesis takes Huawei, the leading enterprise in the mobile communication industry, as an example, and to investigate the challenges for Chinese mobile communication companies in implementing an effective C2C strategy to achieve a sustainable development. READ MORE

  4. 38. Organizational Culture and Employee Loyalty : The Case of IKEA

    University essay from Högskolan i Gävle/Företagsekonomi

    Author : Adam Ericsson; [2018]
    Keywords : ;

    Abstract : Title: Organizational Culture and Employee Loyalty Subtitle: The Case of IKEA Level: Thesis for Master Degree in Business Administration Author: Adam Ericsson Supervisor: Daniella Fjellström Examiner: Maria Fregidou-Malama Date: March 2018 Aim: This research aims to investigate how organizational culture influence employee engagement and loyalty. Method: The study is based on qualitative research method. READ MORE

  5. 39. The decision journey to apply for higher education abroad: An exploratory study of the interactions between international students and online media communication channels

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Camila Moreira; Viktoria Chalkidou; [2018]
    Keywords : higher education; marketization of higher education; international student; consumer decision-making; empowered consumer; consumer decision journey; online marketing; online media communications.; Business and Economics;

    Abstract : The aim of this research was to explore the consumer behavior of international students in the context of the choice for a higher education institution abroad in order to gain insights on their interactions with different online media communication channels during their decision journey. Previous research discussed the increased use of the internet during the application process for universities abroad. READ MORE

  6. 40. Exploring marketing activities to strengthen brand equity within an SME : a case study on the company PAUL och THOM

    University essay from SLU/Dept. of Economics

    Author : Kim Meyer; [2018]
    Keywords : branding; brand building; brand equity; brand management; marketing;

    Abstract : Small and Medium sized Enterprises (SMEs) are often researched through the perspectives and theories created from studies of large organizations. This constitutes the basis of a theoretical problem when studying SMEs. READ MORE