Essays about: "fashion, media"

Showing result 6 - 10 of 208 essays containing the words fashion, media.

  1. 6. THE ROLE OF SOCIAL MEDIA FASHION  INFLUENCERS ON GEN Z CONSUMERS LAST MINUTE HOLIDAY SHOPPING : A qualitative study on gen z consumers purchase behavior on fast-fashion retailer  

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Tracy Najjuko; [2023]
    Keywords : Consumer behavior; Purchase intention; Social media; Influencers; Fashion; Fast-fashion;

    Abstract : The online activities on social media have become a popular beverage among female gen zers in Sweden, as they rely on the platforms to recieve the information they need when evaluating a fashion purchase. This research aims to investigate the consumer last-minute holiday shopping on fast-fashion brands, and how the online fashion influencer could impact them in such occasions. READ MORE

  3. 7. Re-picturing Afro People and Bodies Beyond Institutional Practices : Uncovering Meaning in Visual Counter-Narratives

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Chloé Rigélo; [2023]
    Keywords : ;

    Abstract : The legacy of colonial representational logics and the increasing role of visual media cemented,on a wide scale, the image of Afro people in the visual now the discourse and underlyingassumptions of poverty, lack, need and helplessness. The thesis investigates the modes of visualcounter-narratives outside of International Development institutional practices. READ MORE

  4. 8. Fashioning the Art Gallery : Illusion, Commodity and Death in Martin Margiela at Lafayette Anticipations; A Digital Study of Interdisciplinary Artistic Practices

    University essay from Uppsala universitet/Konstvetenskapliga institutionen

    Author : Jacob Varnauskas; [2023]
    Keywords : Martin Margiela; Lafayette Anticipations; Exhibition Studies; Performance Studies; Walter Benjamin; Nicolas Bourriaud; Contemporary Art; Visual Art; Interdisciplinary Art; Fashion Theory; Creative Practice; Artistic Practice; Digital Art History; Art History; Postproduction; Commodifying the Body; Appropriation of Forms; Ready-made; Pop Art; Dadaism; Memento Mori; Vanitas;

    Abstract : A study of the shift within the practice of Martin Margiela's creative practice based on his solo exhibition at Lafayette Anticipations from Oct. 20 to Jan. 2 2022 in Paris, France. READ MORE

  5. 9. Context-Aware Fashion Recommender Systems to Provide Intent-based Recommendations to Customers

    University essay from Stockholms universitet/Institutionen för data- och systemvetenskap

    Author : Edda Waciira; Marah Thomas; [2023]
    Keywords : e-commerce; Fashion Recommendation Systems; Machine Learning; Recommendation Systems;

    Abstract : In recent years, Recommendation Systems have revolutionized how social media and ecommerce are used. Fashion Recommendation Systems have made it easier for customers to do shopping, by recommending items to them based on various factors, such as their previous orders, and their similarities to other users. READ MORE

  6. 10. Linguistic persuasion in fast fashion web advertisements : A study based on responses from Generation Z females in Sweden

    University essay from Mälardalens universitet/Akademin för utbildning, kultur och kommunikation

    Author : Elsa Björklund; [2023]
    Keywords : Web advertising; fast fashion; Generation Z; Sweden; linguistic strategies of persuasion; boosters; reader pronouns; directives; rhetorical questions; engagement markers; subject position;

    Abstract : This study examines the response of Generation Z females in Sweden to fast fashion web advertisements incorporating six linguistic persuasion strategies. The aim is to identify which of these strategies can be effectively employed in this context to persuade the targeted demographic. READ MORE