Essays about: "fashion identity"
Showing result 11 - 15 of 124 essays containing the words fashion identity.
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11. “The least you can do is leave our symbols alone” The Palestinian Keffiyeh in the Fashion Industry:A Study on Cultural Appropriation and Identity
University essay from Malmö universitet/Institutionen för globala politiska studier (GPS)Abstract : The Keffiyeh, a traditional headdress, holds symbolic significance for Palestinians in their struggle for freedom against the occupation, yet its utilization in the fashion industry has drawn criticism for its exploitative nature and disregard for its cultural importance to Palestinians. Hence, this thesis examines Palestinians' perceptions of the use of the Keffiyeh in the fashion industry and the significance of this garment for their cultural identity. READ MORE
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12. The Influence of the Green-Feminine Stereotype - Understanding Cis Men’s Motivational Representation and Gender Identity Performance in the Context of Pro-Environmental Consumption
University essay from Göteborgs universitet/Graduate SchoolAbstract : The role of gender in shaping attitudes toward pro-environmental consumption is understudied and an enhanced understanding of the issue is called for by multiple scholars. Previous literature point to a green-feminine stereotype in which there is a cognitive link between pro-environmental consumption and femininity. READ MORE
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13. Luxury Fashion Brands are Racing to Become Pioneers in The Use of Influencer Marketing: An Exploratory Study on How This Can Be Achieved and The Impacts on Brand Perceptions
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : As the digital evolution continues to take on the world industry by industry, luxury fashion brands are left with no choice but to adapt to the new means of media consumption. Numerous luxury fashion brands are implementing influencer marketing strategies to communicate their brand's message in novel ways. READ MORE
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14. Is Bling a Thing? Exploring the Performance Management Systems of a Luxury Fashion Brand
University essay from Handelshögskolan i Stockholm/Institutionen för redovisning och finansieringAbstract : This qualitative single case study draws upon eleven interviews and investigates how distinguishable characteristics associated with being a luxury fashion brand have affected the company's Performance Management Systems ("PMS") and the subsequent implications for the interplay between financial and non-financial focus. Empirically structured around Otley's (1999) framework for PMS research and analyzed with Bourdieu's (1986) forms of capital theory, the findings indicate that industry-inherited key characteristics of the company were derivable to a combination of underlying social and cultural capital in the organization. READ MORE
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15. : Consumer generated clothing trends that are sustainable in outcome: second hand clothes consumption and its intersection with sustainable taste regimes
University essay from Lunds universitet/Institutionen för tjänstevetenskapAbstract : Shopping for second-hand clothes is a phenomenon that has been on the rise, especially for the last twenty years. Second-hand clothes (SHC) consumption is a consumer-generated shopping trend whose consumers are discursively creating new identity meaning(s) for themselves out of their consumption. READ MORE
