Essays about: "fashion identity"

Showing result 21 - 25 of 124 essays containing the words fashion identity.

1. 21. For the love of fashion : A look into how players react to fashion in games, depending on game-genre

   University essay from Högskolan i Skövde/Institutionen för informationsteknologi

   Author : Linnéa Eklund; [2022]
   Keywords : Fashion; Players; Social games;

   Abstract : In this thesis, the purpose is to look at how players regard the in-game fashion depending on what genre the game is. As clothes are an important way to communicate and show one’s identity to others, then the way fashion is seen within different genres of digital games affect how fashion is used by the players in different games. READ MORE

3. 22. CSR communication within controversial businesses - a closer look at the fast fashion industry

   University essay from Lunds universitet/Institutionen för strategisk kommunikation

   Author : Isac Almqvist; Lucas Holmqvist Adolfsson; [2022]
   Keywords : CSR; CSR communication; Minimise harm and Maximise good; brand identity; brand communication; fast fashion; strategic communication. CSR; CSR-kommunikation; varumärkesidentitet; varumärkeskommunikation; strategisk kommunikation.; Social Sciences;

   Abstract : Our planet is facing severe climate crises and the global companies are those who have the opportunity to make the biggest impact on how this will unfold in the future. The aim of this thesis is to gain a deeper understanding of how companies within questioned businesses are managing their CSR-communication and communicating their responsible initiatives and engagements on social media. READ MORE

4. 23. Clothes Make the (Wo)man: A Qualitative Study on the Construction and Expression of a Green Identity through Second-Hand Clothing

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Julia Deutschen; Gloria Moll; [2021]
   Keywords : Identity Construction; Green Identity; Sustainability; Second-Hand Clothing; Sustainable Fashion Alternatives; Business and Economics;

   Abstract : Thesis Purpose: This study aims to deepen the understanding of green identity construction and expression among female Gen Z consumers in relation to second-hand clothing. Theoretical Perspective: By applying a sociological and a consumer perspective, identity construction and sustainability act as two research domains in which this study is positioned. READ MORE

5. 24. Do they really get influenced? : A psycho-social study examining the presence of fashion SMIs on Swedish female consumers' fashion related purchasing decisions

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Iunona Georgiana Macavei; Afshana Saleh; [2021]
   Keywords : SMIs; CCT; fashion; ideology; identity; consumption; female consumers; purchasing decision;

   Abstract : Consumers now more than ever are concerned by a teeming pool of social and cultural powers-Social Media Influencers (SMI)-that influence their purchasing decisions. Fashion as one of the most extensive industries in the world has spurred the rise of fashion SMIs on Instagram. READ MORE

6. 25. “I AM ALLOWED TO BUY THEIR CLOTHES, BUT I AM NOT ALLOWED TO BE SEEN IN THEM” : A qualitative interview study on how consumers view body representation in fashion media.

   University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Author : Valgerður Björnsdóttir; [2021]
   Keywords : Body representation; intersectionality; orientation; fat talk; communication; fashion media;

   Abstract : This paper examines how consumers view and react to diverse body representations in fashion media. To research this, a qualitative interview in a group setting was chosen as the method. The participants were shown images of 13 different models and asked to reflect on them. READ MORE