Essays about: "fast fashion brands"

Showing result 16 - 20 of 56 essays containing the words fast fashion brands.

1. 16. Is There a Relationship Between CSR and Financial Performance in the Fashion Industry? : A quantitative report on fashion corporations with headquarters in the European Union and the United States of America

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Jonathan Pluntke; Jonsson Sofie; [2022]
   Keywords : CSR; regional context; fashion industry; ESG; stakeholder theory; legitimacy theory;

   Abstract : This thesis sets out to examine whether there is a relationship between financial performance and CSR in fashion companies. Furthermore, there are significant regional differences in different markets; for instance, the European Union aims to counter the negative impact of fast fashion as part of a grander plan to become climate neutral by 2050. READ MORE

3. 17. Information or Communication channel? : A qualitative study of how fast-fashion brands in Sweden use social media

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Mohammad Mirzajee; Alen Rashid; [2021]
   Keywords : Brand Loyalty; Social Media; Generation Z; Fast-fashion; Relationships; Fashion Marketing; Sweden;

   Abstract : With the constant development of marketing strategies, it has become more vital to continuously communicate online with consumers. As Generation Z is born with digital devices and increased social media channels, customers demand fashion brands being present online. READ MORE

4. 18. Exploring Fast Fashion renting and its influence on Brand Equity - A comparative study between Sweden and Russia

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Vladislav Galkin; Christopher Kewenter; [2021]
   Keywords : Fast fashion; Sustainable consumption; Collaborative consumption; Renting; Brand Equity; Business and Economics;

   Abstract : Abstract Keywords: Fast fashion, Sustainable consumption, Collaborative consumption, Renting, Brand Equity. Purpose of the thesis: This thesis aims to discover changes in Millennials' Brand perceptions towards renting in Fast fashion, having a cultural comparison perspective between Russia and Sweden. READ MORE

5. 19. What led the apparel sector to become transparent? A deeper analysis of the determinants of Sustainability Reporting

   University essay from Lunds universitet/Ekonomisk-historiska institutionen

   Author : Marta Hergueta; [2021]
   Keywords : Sustainability Reporting; Apparel sector; Fast Fashion; Business and Economics;

   Abstract : This study has three major purposes: (1) to investigate the determinants of sustainability reporting in the apparel sector (2) to fill up the theoretical gap in the literature and (3) to analyze cross-country differences. The data from this study was gathered through online semi-structured interviews. READ MORE

6. 20. Emotional Durability : Strategies and Future Integration – A Case Study

   University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

   Author : Michelle Bjerregaard Jensen; [2021]
   Keywords : Emotional durability; Longevity; Product Attachment; Design Thinking; Sustainability;

   Abstract : Background – Design for longevity stand in strong contrast to the dominant model of fast fashion, where mass-production, low prices and poor quality is the characteristics. The fast-paced model is linked to environmental degradation and there is a need for a systemic change in the system. READ MORE