Essays about: "future of communication"

Showing result 16 - 20 of 1741 essays containing the words future of communication.

  1. 16. Employees Feeling Their Way Through Acquisitions: How Emotions Influence Three Dimensions of Sensemaking

    University essay from Göteborgs universitet/Graduate School

    Author : Alice Wernersson; Sophia Thorsell; [2023-06-29]
    Keywords : Acquisition; Integration Process; Sensemaking; Sensegiving; Emotions; Communication; Storytelling; Narrative;

    Abstract : Despite previous research efforts, acquisition outcomes remain disappointing, emphasising the need for a better understanding of human aspects in integration processes. This article provides insights into the under-researched area of emotions in acquisition integration processes, where scholars have repeatedly advocated for integrating emotions into sensemaking models. READ MORE

  3. 17. THE SWEDISH MODERATE PARTY – NOT SO OPENLY HEARTED ANYMORE?

    University essay from Göteborgs universitet/Statsvetenskapliga institutionen

    Author : Arvid Barregren; [2023-02-07]
    Keywords : Populist Radical Right; Moderates; Sweden Democrats; Meguids Modified Spatial Model; Political language; Political communication; Populism; Nativism; Authoritarianism; Thematic analysis; Parliamentary speeches.;

    Abstract : Existing literature argues that mainstream parties strategise when other niche parties threaten their position. I argue that we can observe this unfold on a practical level through how the mainstream parties use language. READ MORE

  4. 18. DIRECT-TO-COMSUMER MODEL IN THE AUTOMOTIVE INDUSTRY The impact of transition to a direct-to consumer business model by an incumbent manufacturer on its retailers: a case study of Volvo Cars

    University essay from Institutionen för tillämpad informationsteknologi

    Author : Chandraprabha Jha; [2023-02-01]
    Keywords : direct-to-consumer; digital transformation; automotive; retailer; retail strategy; automotive retail strategy;

    Abstract : Digitalisation has enabled and shown the opportunity to car manufacturers. They are transforming themselves and a by-product of change is the transformation of their business model. Digital technologies have enabled manufacturers to connect directly with consumers. READ MORE

  5. 19. A FUTURE WITHOUT THIRD-PARTY COOKIES A study of how Swedish small and medium-sized marketing agencies are affected by the loss of third-party cookies and how potential change strategies are communicated.

    University essay from Institutionen för tillämpad informationsteknologi

    Author : Johanna Elmér; Johanna Nilsson; [2023-02-01]
    Keywords : Digital communication; user integrity; personalized advertising; third-party cookies; organizational change strategies;

    Abstract : For years, digital communicators have taken advantage of the phenomena of third-party cookies to help understand online user behavior in order to produce personalized advertising. The increased discussion of user integrity has led to new privacy regulations and the largest web browsers have therefore banned third-party cookies or plan to remove them in the near future. READ MORE

  6. 20. The thinking of New Public Governance in Swedish crisis preparedness: A case study of The Swedish Civil Contingencies Agency (MSB)

    University essay from Göteborgs universitet/Statsvetenskapliga institutionen

    Author : Lydia Douglasdotter; [2023-01-23]
    Keywords : Collaboration; Natural disasters; The Swedish Civil Contingencies Agency; MSB; Co-production; New Public Governance; NPG;

    Abstract : During 2021, a rising number of natural disasters occurred across Europe. Such events evoke passionate debates concerning guilt, accountability and regarding the division of responsibilities for crisis preparedness. READ MORE