Essays about: "thesis on customer satisfaction"

Showing result 1 - 5 of 163 essays containing the words thesis on customer satisfaction.

  1. 1. How do literature and start-up companies think about the decision making process regarding product architecture and product variety in early design phase? - A case study

    University essay from Göteborgs universitet/Graduate School

    Author : Alexandra Zou; [2018-08-02]
    Keywords : product architecture; product variety; decision; start-up;

    Abstract : MSc in Innovation and Industrial Management.... READ MORE

  2. 2. E-loyalty in digital platforms : How do the employees in banks experience their work with customer e-loyalty, individually and in relation to each other?

    University essay from Uppsala universitet/Företagsekonomiska institutionen; Uppsala universitet/Företagsekonomiska institutionen

    Author : Johanna Näsholm Johansen; Noor Al Amin; [2018]
    Keywords : CRM; eCRM; Digitalization; Banking; Loyalty; e-loyalty; 8C Model;

    Abstract : This thesis aims to study how the top management and employees in banks experience their work with customer e-loyalty in digital settings, both individually and in relation to each other. Today's bank customers desire freedom in where they conduct their business and do at the same time require a deeper personal relationship with their bank advisors. READ MORE

  3. 3. Factors Influencing the Net Promoter Score (NPS) : A Case of Funnel

    University essay from

    Author : Devesh Gadkari; [2018]
    Keywords : NPS; Net Promoter Score; Customer loyalty; Customer satisfaction; Word of Mouth; Industry; Industry dynamic;

    Abstract : Net Promoter Score (NPS) is considered to be an important metric for measuring customer loyalty. The concept is widely popular and adopted in several established and emerging industries. This master’s thesis work is aimed to spot the factors influencing the NPS of a company and the score rated by an individual. READ MORE

  4. 4. The Digital Transformation of the Swedish Banking Industry : A study on the digitalisation of Swedish banks and how it affects their perspective on customer experience

    University essay from Uppsala universitet/Institutionen för informatik och media; Uppsala universitet/Institutionen för informatik och media

    Author : Mustafa Al-Chalabi; Lawand Bahram; [2018]
    Keywords : Digital transformation; Banking; Financial industry; Process theory; Customer experience; Customer satisfaction; PSD2; GDPR; MiFID II;

    Abstract : The Swedish banking industry has long been at the forefront when it comes to digital leadership. Currently, this industry is starting to fall behind other industries, and a closer look at the industry reveals that niche banks are having less trouble with adapting new technologies than bigger banks. READ MORE

  5. 5. Comparing two heuristic evaluation methods and validating with usability test methods : Applying usability evaluation on a simple website

    University essay from Linköpings universitet/Institutionen för datavetenskap

    Author : Michael Sohl; [2018]
    Keywords : UCD; UEM; heuristic evaluation; think aloud; Nielsen; Gerhardt-Powals; React; Django;

    Abstract : In this thesis, an IT company asked for a tool for improving some aspects of daily work for employees working with customer support. A web-site was constructed for this purpose, and development was steered by applying usability evaluation methods in an iterative manner. READ MORE