Essays about: "internationalization strategies"

Showing result 16 - 20 of 116 essays containing the words internationalization strategies.

  1. 16. Internationalization process of SMEs, and the effects of market turbulence : A comparative study between Swedish and Sri Lankan SMEs

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Jacob Andersson; Dilini Shyamali Kekunawela Pathirana; [2022]
    Keywords : Internationalization; internationalization theories; SME; Developed markets; Developing markets; Market turbulence; Resilience;

    Abstract : The world has grown increasingly globalized and competitive which has made it crucial for small and medium enterprises (SMEs) to look beyond their native market in order to thrive. Although internationalization is considered somewhat uncertain in the face of corporate unfamiliar environments, non-internationalization in a globalized economy can be an even more risky task because it can cause the company to lose competitiveness. READ MORE

  3. 17. Survival of the fittest : The Internationalization of Fashion Start-ups

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Alina Zubanova; Reena Sauer; Sergio Andres Ruiz Gonzalez; [2022]
    Keywords : Internationalization; International Business; Fashion Startups; Survival; Factors; Business Strategy;

    Abstract : Globalization is a development that allowed businesses to internationalize with ease. Startup hubs in Europe are growing and fashion is one of the most dynamic internationalizing industries. Combining the aspects of startups, fashion and internationalization led to the development of this research topic. READ MORE

  4. 18. Internationalization of Life Science Startups : The Case of Swedish Life Science Businesses

    University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Author : Lauri Lindén; Leonard Zeilon; [2022]
    Keywords : Business Model; Internationalization; Networking; Life Science; Startup; Sweden;

    Abstract : In the last decades, research on technology and applications for improvementsof people’s wellbeing has been increasingly important. There is an extensive amount of research on internationalization of firms, while research on life science businesses, especially startups, in a Swedish context is lacking. READ MORE

  5. 19. Family Social Capital and How it Affects the Family Firm Internationalization Strategy : An empirical study on the influence of family invovlement in family firms

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Christoffer Rönndahl; Remmelt De Geus; [2022]
    Keywords : Family firm; family business; internationalization; social capital; family social capital;

    Abstract : Recently the research on family firm internationalization has begun to consider socioemotional criteria (Debellis, Rondi, Plakoyiannaki, & De Massis, 2021). The effect of family social capital on internationalization strategies has received limited attention in the family business research (Debellis, Rondi, Plakoyiannaki, & De Massis, 2021). READ MORE

  6. 20. Heading Home: A Case Study of Handelsbanken's Nordic Market Exits

    University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi

    Author : Gisela Gardelius; Victoria Lindbäck; [2022]
    Keywords : Banks; Regionalization; Divestments; Consolidation;

    Abstract : Recent trends and changes in the banking market have transformed the competitive landscape and forced banks to rethink their internationalization strategies. One of these banks is Handelsbanken, one of Sweden's largest banks, which announced its divestment of its Danish and Finnish operations in October 2021. READ MORE