Advanced search

Showing result 1 - 5 of 87 essays matching the above criteria.

1. 1. Navigating the challenges of international business: an analysis of factors influencing the exit of multinational corporations.

   University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Author : Miriam Lini; Naiymie Binta Arman; [2023]
   Keywords : Multinational Enterprises; Market Exit; Transaction Cost Theory; Institutional Theory; Isomorphism; Legitimacy; Entry modes; internationalization ; Exit modes; Institutional distance; Institutional Infrastructural hassle factors;

   Abstract : ABSTRACT   Date: [2023-05-30] Level:  Bachelor Thesis in Business Administration, 15 cr  Institution: School of Business, Society and Engineering, Mälardalen University  Authors:  Naiymie Binta Arman   Miriam Lini       (00/02/27)    (02/05/06) Title:    Navigating the Challenges of International Business: An Analysis of     Factors Influencing the Exit of Multinational Corporations. Supervisor:    Edward Gillmore  Keywords:    Multinational Enterprises, Market Exit, Transaction Cost Theory,      Institutional Theory, Isomorphism, Legitimacy, Entry modes      (internationalization), Exit modes, Institutional distance, Institutional &     Infrastructural hassle factors  Research question:   What are the internal and external characteristics that drive market exit?  Purpose:    The aim of this study is to investigate the internal and external factors that contribute to the exit of MNEs from foreign markets, and to provide insights for firms operating in foreign markets. READ MORE

3. 2. Born Digitals internationalization - the challenges and success factors from a business model perspective

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Alva Beckman; Caroline Claesson; [2023]
   Keywords : Born Digitals; Internationalization; Value Capturing; Value Delivery; Value Creation;

   Abstract : The new phenomena, Born Digitals, is rapidly growing in the international business landscape. However, academics are still lacking knowledge about what success factors and challenges these firms may face during an international expansion. READ MORE

4. 3. Internationalization process of SMEs, and the effects of market turbulence : A comparative study between Swedish and Sri Lankan SMEs

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Jacob Andersson; Dilini Shyamali Kekunawela Pathirana; [2022]
   Keywords : Internationalization; internationalization theories; SME; Developed markets; Developing markets; Market turbulence; Resilience;

   Abstract : The world has grown increasingly globalized and competitive which has made it crucial for small and medium enterprises (SMEs) to look beyond their native market in order to thrive. Although internationalization is considered somewhat uncertain in the face of corporate unfamiliar environments, non-internationalization in a globalized economy can be an even more risky task because it can cause the company to lose competitiveness. READ MORE

5. 4. How can an organization with B2B experience enter a new market utilizing an B2C e-commerce strategy instead? : A case study of a fragrance company

   University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

   Author : Aamna Minhas; Sanna Emilsson; [2022]
   Keywords : E-commerce; business-to-business B2B ; business-to-consumer B2C ; Fragrance; Entry mode strategy; Internationalization.;

   Abstract : Globalization and the rapid growth of online-transaction through e-commerce platforms is increasing at a fast pace, not to mention the acceleration during and after the pandemic of Covid-19. The purpose with this qualitative case study of a company operating in the fragrance industry is to give a better understanding of how a company successfully succeeded in internationalizing by utilizing a B2B e-commerce strategy, and how the same company can change strategy to utilize B2C e-commerce to enter a new market which in this case are Sweden. READ MORE

6. 5. What Healthtech Companies Should Consider When Entering the UK Healthcare Market

   University essay from Lunds universitet/Innovationsteknik

   Author : Lovisa Hökstrand; Ella Björklund; [2022]
   Keywords : UK healthcare; NHS England; healthtech; internationalization; market entry; market barriers; Technology and Engineering;

   Abstract : Healthcare systems around the world are facing a multitude of challenges, mostly because of aging populations. The Covid-19 pandemic put further strain on the sector and has left many countries with a backlog of medical procedures, which further exacerbates the issues. READ MORE