Essays about: "literature review retail store"

Showing result 6 - 10 of 16 essays containing the words literature review retail store.

  1. 6. Approaches to sensory marketing strategies within the beauty retail stores in Sweden : A qualitative insight concerning sensory interplay and sensory overload

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Veronica Grandin; Jessica Jönsson; Jakob Kessén; [2020]
    Keywords : Beauty retail stores; multisensory; store atmospherics; sensory congruency; sensory interplay; sensory marketing; sensory overload;

    Abstract : As sensory marketing is becoming a more widely used strategy in the world, the need to distinguish oneself is more important than ever. The general knowledge of sensory cues, their interplay and sensory overload among Swedish retail beauty companies is researched in this thesis. READ MORE

  3. 7. Comparative Analysis of Energy Intensity and Profitability in Emerging E-Grocery Retail Models

    University essay from KTH/Energiteknik

    Author : Piotr Grudzien; [2020]
    Keywords : ;

    Abstract : The supermarkets account for approximately 3% - 4% of the electricity consumption in the industrialisedcountries which makes them one of the main contributors to climate change. Food retail, similarly toother energy intensive industries requires deep changes that would reduce its negative environmentalfootprint. READ MORE

  4. 8. Resource energy efficiency measures for retail sector in Azerbaijan

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Matteo Costa; [2019]
    Keywords : ;

    Abstract : The thesis work is part of a larger project financed by the European Bank for Reconstruction and Development (EBRD) and awarded by RINA Consulting S.p.A.. READ MORE

  5. 9. Contextual factors for omni-channel warehousing: An empirical study in China

    University essay from Lunds universitet/Teknisk logistik

    Author : Qi Jiang; Ruoyu Wang; [2019]
    Keywords : Omni-channel; Warehouse operations and design; Chinese market; E-commerce; Contextual factors; Technology and Engineering;

    Abstract : Introduction: In recent years omni-channel retailing has been accepted and used by both physical and e-commerce retailers. In omni-channel retailing different channels are integrated. An effective and efficient distribution system is becoming more crucial. The core of the distribution system is warehousing that affects lead time and logistics cost. READ MORE

  6. 10. Mash It Up! Exploring the Phenomenon of Retail Mash-Up and the Survival of the Physical Retail Place in a Digitalised World

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Elin Johansson; Frida Öjerbrant; [2018]
    Keywords : Retail Mash-up; Retail Format; Customer Experience; Multi- Omnichannel; Innovation; Physical Store Atmosphere; Marketing Communication; Business and Economics;

    Abstract : Forces such as globalisation, digitalisation and changes in consumer behaviour have led to a discussion among practitioners as well as scholars whether the physical retail place will stay relevant or even exist in the future. One way for brick-and-mortar retailers to stay competitive is to adopt new and innovative business models and formats, alongside a focus on the customer experience and how to optimise the physical place to stimulate feelings in a way which cannot be achieved online. READ MORE