Essays about: "mba 2009"

Showing result 1 - 5 of 8 essays containing the words mba 2009.

  1. 1. Hult IBS Goes Global: A study of entry strategy in the MBA market

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Linnea Natt och Dag; Lena Vasserman; [2009]
    Keywords : Hult IBS; MBA industry; entry strategy; Industrial Organization; Resource Based View;

    Abstract : The purpose of this thesis is to examine the structure and dynamics of the Master of Business Administration (MBA) industry and analyze how a new competitor can enter and establish itself in this market. The study is based on an inductive research method and a qualitative research approach. READ MORE

  3. 2. The effects of visual white noise on performance in an episodic memory test: A pilot study

    University essay from Psykologiska institutionen

    Author : Kirsti Häkkinen; [2009]
    Keywords : White noise; episodic memory; working memory; MBA model; stochastic resonance; dopamine; ADHD;

    Abstract : Previous findings have suggested that auditive white noise benefits cognitive performance under certain circumstances. The primary purpose of the present pilot study was to explore the effects of visual white noise on verbal episodic memory performance in a normal participant population. Performance was assessed by an immediate free recall test. READ MORE

  4. 3. Marketing management at Uppsala University Hospital : a case study in Swedish health care marketing; MBA-thesis in marketing

    University essay from Institutionen för ekonomi

    Author : Per-Håkan Olausson; Carina Olausson; [2009]
    Keywords : health care marketing; marketing management; Uppsala University Hospital;

    Abstract : Aim:The overall aim of this study was to obtain more knowledge on the implementation of health care marketing in Sweden, using Uppsala University Hospital (UUH) as a case study. Additionally, based on the results of this case study, the aim was also to give concrete suggestions on how to enable increased focus on the formulation and implementation of health care marketing management strategies. READ MORE

  5. 4. Cultural labour management in Finland : Multicultural Working environment in Riihimäki Würth Ltd., Finland; MBA-thesis in marketing

    University essay from Institutionen för ekonomi

    Author : Esther Nzungwa Leander; [2009]
    Keywords : Cultural labour marketing; Finnish working culture; multicultural working environment.;

    Abstract : Aim: The aim of this study is to explore, discuss and analyse patterns that make up a successful multicultural labour marketing and management. Riihimäki Würth Ltd. employees´ experiences have been used as an example of multicultural labour management. READ MORE

  6. 5. Market potential in Sweden of small wind power stations : MBA-thesis in marketing

    University essay from Institutionen för ekonomi

    Author : Bo-Göran Johansson; [2009]
    Keywords : Small wind power stations; Wind statistic; Wind energy; MIO-model;

    Abstract : AIM: As global warming is a fact and the consumption of energy is continuously increasing, alternative sourcing of energy is a must. The use of oil and coal for heating is limited due to it is nature resource which is also limited. READ MORE