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Found 3 essays matching the above criteria.

  1. 1. Market Entry Mode Strategies – A study of Bangladesh Mobile Telecommunication Market for Foreign Companies.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Debashish Barua; Mahmudur Rahman Chowdhury; [2014]
    Keywords : Market entry mode; Entry types; Firm level factors; Country level factors; Bangladesh mobile telecom market.;

    Abstract : Background: Now-a-days, the forces of globalization derive firms to go to international market. When a firm thinks to expand its business outside of the home market, it needs to explore the form of operation through which it will enter into the foreign market. International entry mode research deals with this matter. (Brouthers et. READ MORE

  2. 2. Emerging markets: A case study on foreign market entry in Bangladesh

    University essay from Ekonomihögskolan, ELNU

    Author : Feleke Tantu; Md.Ashiqur Rahman; [2011]
    Keywords : emerging market; entry strategy; market entry; factors behind entry choice; entry mode; entry node; entry timing;

    Abstract : Abstract Title: Emerging Markets – A Case Study in Foreign Market Entry toBangladesh Keywords: emerging market, entry strategy, market entry, factors behind entry choice, entry mode, entry node, entry timing Background: Internationalism and international marketing are hot topics among the strategy discussions of the companies and as a result companies continuously look for new, unreached sales potential to their products and services as well as better use of their resources. Purpose: To find the most efficient international market entry strategy for companies moving from developed/transition economy to an emerging market. READ MORE

  3. 3. A Study of Bangladesh Telecom Market

    University essay from Akademin för hållbar samhälls- och teknikutveckling

    Author : Rana Alamgir; Nitin Anand; [2008]
    Keywords : Bangladesh Telecom Market; Telecom insight; Bangladesh telecom business;

    Abstract : Target Audience: The management of TeliaSonera is our main target audience. Also students from management, marketing and business administration are our secondary concern. READ MORE