Essays about: "organic food brand"
Showing result 1 - 5 of 11 essays containing the words organic food brand.
-
1. An in-depth analysis of the approach towards“Environmental sustainability” and “Greenmarketing” from SMEs restaurant perspective in Sweden
University essay from Umeå universitet/FöretagsekonomiAbstract : Growing number of SME restaurant and unsustainable food consumption creates a paradoxicaltension in the society from “Environmental sustainability” perspective. This paradoxicaltension requires every organizations to reduce their ecological footprint through minimizingits environmental effects. READ MORE
-
2. The Green Marketing Mix and its influence on organic (green) food consumption : A study from the food retailer perspective
University essay from Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turismAbstract : This thesis seeks to address the topic of how the leading Swedish food retailers applied the 4 Ps of the green marketing mix (product, price, promotion, place) when offering organic food. Firstly, the food retailers segment all the consumers in different categories, but the green consumer is not one of them. READ MORE
-
3. Premium Private Label Market Growthon the expense of National Brands : A study on the Swedish premium private label market shares and its characteristics.
University essay from Högskolan i Jönköping/IHH, NationalekonomiAbstract : The market share of premium private label goods within the fast-moving consumer goods sector is growing globally. In Sweden, these market shares are relatively small, but new products are continuously introduced in different food categories. READ MORE
-
4. Risk Assessment and Mitigation Strategies : Suppliers and Retailers in the Swedish Organic Food Market
University essay from Högskolan i Jönköping/IHH, FöretagsekonomiAbstract : Abstract Background: Consumer interest and demand for healthy and ecologically produced local food has led to a high market demand that local production cannot meet. Product attributes of perishability and short life cycles ensure that even local supply chains are challenging to manage. READ MORE
-
5. Lost in translation : a case study of three Swedish food processing firms on export
University essay from SLU/Dept. of EconomicsAbstract : In 1995 when Sweden entered the European Union (EU) conditions in the market changed. Swedish food export has increased since then but the share of total production exported is lower within the food industry compared to other production industries in Sweden (Livsmedelsföretagen, 2015). READ MORE