Essays about: "sensory perception"

Showing result 26 - 30 of 81 essays containing the words sensory perception.

1. 26. Online Ads: The influence of color cues on sensory expectation : An expectation-based approach to explain the cross- modal influence of color cues in online ads

   University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

   Author : Maxime Lindholm; Sofia Svensson; [2021]
   Keywords : Cross-modal correspondence; sensory expectation; perception; color psychology;

   Abstract : The purpose of this thesis is to contribute to new insights into how businesses can utilize color cues as a multisensory tool in online ads to evoke positive sensory expectations. An expectation-based approach was used to examine the cross-modal influence of warm relative to cold colored cues. The theory chapter starts with sensory marketing. READ MORE

3. 27. The language of vision in four Aslian speech communities : an introductory investigation of basic vision verbs

   University essay from Lunds universitet/Avdelningen för lingvistik och kognitiv semiotik; Lunds universitet/Allmän språkvetenskap

   Author : Sonja Holmer; [2021]
   Keywords : language of vision; hierarchy of the senses; sensory linguistics; universal perception; language of perception; Aslian languages; Jahai; Ceq Wong; Semelai; Semaq Beri; Languages and Literatures;

   Abstract : Vision is often considered to top the hierarchy of the senses, reflected for example in the high relative frequency of vision verbs, in comparison to other perception verbs. Results from some previous studies, however, have shown that there is greater cross-linguistic variation concerning perception language than previously thought, emphasising other sense modalities than vision. READ MORE

4. 28. Quality perception study in sustainable materials for Volvo Cars

   University essay from Jönköping University/JTH, Industridesign

   Author : Irene Ramos; [2021]
   Keywords : Affective engineering; Kansei engineering; User experience; User study; Quality perception; Customer appreciations; Sensory evaluation; Neuroaesthetic; Car interior design; Sustainable materials; Chrome surface; Chrome appearance; Chrome Plating; Hexavalent chromium; Soft metrology; Material experience; Material meanings; Visual appearance;

   Abstract : The growing demand in the industry towards sustainability and the globalization of manufacturing lead to an industrial climate of constant development and improvements, and automotive interior design is not excluded. In 2017 the European Union declared that the material used to generate the bright chrome surfaces of car interiors (CR VI) is toxic and carcinogenic. READ MORE

5. 29. Soundscape From an Audio- Visual Perspective : A study on how visual feedback affects our perception of a soundscape

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Josefine Hölling; [2021]
   Keywords : Audio-visual perception; Soundscape; Visualization; Sonic environment; Audio-reactive; Digital audio visualization.;

   Abstract : The soundscape is a multi-sensory experience of an area. Previous research in the field has shown a positive correlation between designing with both audio and visual feedback for an increased perceived environmental pleasantness. READ MORE

6. 30. Illuminating filters of perception : an interview survey with leading landscape architects on their approach to site

   University essay from SLU/Dept. of Urban and Rural Development

   Author : Anna-Maria Pershagen; [2020]
   Keywords : site; genius loci; intuition; place; place theory; education; site; unconventional analysis; site analysis; perception; filter; dowsing; feng shui; geomancy; alternate approach;

   Abstract : The starting point for this work is an interest in the concepts of genius loci, intuition and unconventional site analysis. Since the 70s, the genius loci has had a definition in landscape architectural theory, but the contemporary attitudes on the concept as well as its implementation in practice are less illuminated in research. READ MORE