Essays about: "sentiment levels"
Showing result 6 - 10 of 12 essays containing the words sentiment levels.
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6. Virtual Influencing: Uncharted Frontier in the Uncanny Valley
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Title: Virtual Influencing: Uncharted Frontier in the Uncanny Valley Date of the Seminar: 4th June 2020 Course: BUSN39 Degree Project in Global Marketing Authors: Mary Caroline Creasey and Adrián Vázquez Anido Supervisor: Burak Tunca Keywords: influencer marketing, virtual influencers, social media marketing, opinion leadership, brand spokespeople, brand spokes-characters, source credibility, uncanny valley Thesis purpose: In exploring if and to what extent reality level affects sentiment and skepticism, this study aims to provide valuable and actionable insights to both guide academics in further studies and help managers better understand nuances of influencer perceptions. Methodology: To analyze whether perception differs across influencers’ reality levels (human or virtual), this study collected comment data from Instagram to assess levels of sentiment and skepticism. READ MORE
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7. Extracting Customer Sentiments from Email Support Tickets : A case for email support ticket prioritisation
University essay from Blekinge Tekniska Högskola/Institutionen för datavetenskapAbstract : Background Daily, companies generate enormous amounts of customer support tickets which are grouped and placed in specialised queues, based on some characteristics, from where they are resolved by the customer support personnel (CSP) on a first-in-first-out basis. Given that these tickets require different levels of urgency, a logical next step to improving the effectiveness of the CSPs is to prioritise the tickets based on business policies. READ MORE
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8. Modeling News Data Flows using Multivariate Hawkes Processes
University essay from KTH/Matematisk statistikAbstract : This thesis presents a multivariate Hawkes process approach to model flows of news data. The data is divided into classes based on the news' content and sentiment levels, such that each class contains a homogeneous type of observations. The arrival times of news in each class are related to a unique element in the multivariate Hawkes process. READ MORE
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9. Media Gatekeeping with Chinese Characteristics: An Analysis of the Chinese Government’s Role in English-Language State-Owned News Organizations
University essay from Lunds universitet/Centrum för öst- och sydöstasienstudierAbstract : This thesis strives to explore the relationship between Chinese news media publications and their Government overseers through the usage of both a quantitative and qualitative methodology. The research goal is to input collected data through a sentiment analysis technique to find variations within as well as between the news media apparati. READ MORE
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10. The Effect of Idiosyncratic Volatility and the Role of Investors' Sentiment in the Swedish Stock Market
University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomiAbstract : The thesis investigates the presence of arbitrage risk and arbitrage asymmetry, and their relation with investors' sentiment, in the Swedish stock market. By assuming that stocks' idiosyncratic volatility (IVOL) translates into arbitrage risk, the study analyzes the effects of IVOL on subsequent returns for the OMX Stockholm 30 constituents. READ MORE
