Essays about: "service clues and messages"

Found 1 essay containing the words service clues and messages.

  1. 1. From Plate to Palate: Elevating Customer Experience Management and Satisfaction : A case study of Swedish fine dining restaurants

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Benmakhlouf Sara; Rodrigo Fajardo; [2023]
    Keywords : Fine dining restaurants; customer experience; customer satisfaction; five aspects of a meal model; service blueprints; service clues and messages;

    Abstract : Customer experience is a broad topic that can cover several different branches,fields and industries. Various researchers have done significant work into thetopic, yet it still has gaps of fragmentation and an overall understanding on howto manage it. READ MORE