Essays about: "service quality spss"

Showing result 1 - 5 of 26 essays containing the words service quality spss.

  1. 1. Do reviews really affect your hotel decision? : A study about what impact reviews have on the consumers buying decision in the hotel industry.

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Sebastian Davidsson; [2023]
    Keywords : Hotel booking; Online reviews; Consumer decision making process; E-Word-of-mouth;

    Abstract : Background Today the hotel industry has become very digitalized compared to when there was only a travel catalogue to look in. Nowadays people search for information about hotels and read reviews from past guests online. There are different kinds of accommodations and lately it has become popular with shared services like Airbnb. READ MORE

  3. 2. The Impact of Store Image Attributes on Store Satisfaction and Store Loyalty : of Hard Discounter Grocery Retailers

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Bahdi Joelle; [2023]
    Keywords : Store Attributes; Store Image; Store Satisfaction; Store Loyalty; Hard Discounter;

    Abstract : Maintaining and increasing customer loyalty has become a crucial strategic objective for businesses due to cross-shopping and intensified competition across many industries. In the realm of grocery retailing, the necessity for retailers to invest resources towards fostering customer loyalty has reached unprecedented levels, primarily due to the proliferation of shopping formats accessible to customers. READ MORE

  4. 3. How Does  Social Media Marketing Impact the Consumer Decision-marketing in Nigeria.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Chinonso David Ozioma; [2023]
    Keywords : ;

    Abstract : This study investigated the effect of social media marketing on consumer patronage decision making with specific focus on small businesses in Port Harcourt, Rivers State Nigeria. To achieve this, three specific objectives were created, such as to ascertain the effect of social media marketing on consumer patronage intention, examine the effect of social media marketing on consumer patronage and determine the effect of social media marketing on repeat purchase. READ MORE

  5. 4. The effect of e-service quality on customer's e-satisfaction in online apparel stores : Within the Swedish context

    University essay from Jönköping University

    Author : Linnea Olofsson; Linn Andersson Karlström; [2022]
    Keywords : E-service quality; E-S-QUAL; Apparel; E-satisfaction; Online shopping; E-commerce;

    Abstract : In recent years, e-commerce has become an essential part of the global retail framework. The retail industry has undergone an essential conversion due to the rise of the Internet and the ongoing development of digitalization. READ MORE

  6. 5. The Impact of Service Quality on Customer Satisfaction in Hotel Business Development : Correlation Between Customer Satisfaction and Service Quality

    University essay from Karlstads universitet

    Author : Dider Bhuian; [2021]
    Keywords : service quality; hotel industry; customer satisfaction; descriptive methodology;

    Abstract : This research aimed to study the correlation between customer satisfaction and service quality in the hotel business. It also outlines the significance of understanding customer satisfaction and how customers distinguish service delivery. Customers have changed prospects based on their consideration of service or product quality. READ MORE