Essays about: "sustaining competitive advantage"
Showing result 6 - 10 of 23 essays containing the words sustaining competitive advantage.
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6. Value co-creation and Industry 4.0 : A comparative cross-case study of luxury vs. fast-fashion brands
University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomiAbstract : Consumers have changed their behaviour from passive roles to active ones, demanding their beloved brands to be integrated into long-lasting customer-brand relationships. With this ideology, which is the basis for the S-D logic, there is an on-going scientific debate on the value co-creation phenomenon and its effects on sustaining long-term brand-customer relationships in the context of the fashion industry. READ MORE
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7. Dynamic Capabilities and Competitive Advantage: A Systematic Review of Conceptual Research 1997-2020
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Dynamic capabilities enable firms to systematically modify their resource base and build competitive advantage. As dynamic capabilities literature is diverging in definition and scope, this research work analyzes conceptual literature on dynamic capabilities regarding commonalities, differences, and development over time. READ MORE
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8. Methods to improve the effectiveness of a manual pick and place operation : A case study in a logistics regional distribution centre located at Jönköping, Sweden.
University essay from Högskolan i Jönköping/JTH, Industriell organisation och produktionAbstract : Introduction: In today’s global world, supply chain and logistics operations have become far too complicated to be handled by individual firms. Nowadays, it is dealt by logistics and freight solution providing companies. The companies introduce an amount of flexibility for the firms doing their business. READ MORE
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9. Developing Dynamic Capabilities in Emerging Markets : Comparative Multiple Case Studies of Cameroonian and Zambian SMEs
University essay from Umeå universitet/FöretagsekonomiAbstract : ABSTRACT Small and Medium Size Enterprise (SMEs) have long been recognised as the major drivers of economic activities due to their entrepreneurial traits of being innovative which lead to job creation, sustaining economic growth, export expansion, and efficient allocation of resources in line with their competitive goals and their respective country’s objectives. In their pursuit as major economic drivers in their respective economies, SMEs are barely exposed to hostile environments triggering fierce competition from Multinational Corporations. READ MORE
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10. Response strategies of traditional firms indisruptive times. : A case study on sustainable strategies of the hotel industry in response tothe sharing economy evolution.
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Purpose - Traditional firms within mature markets are challenged, as they have to rely a lot on adaptation of new technologies in order to keep their service sales among consumers and survive in a highly competitive globalized environment. One of the examples of a mature industry is the hotel industry, in which sustainability is a vital necessity, however implementation efforts are slow. READ MORE
