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Showing result 1 - 5 of 14 essays matching the above criteria.

  1. 1. A quantitative research on what are the potential preferences that make Swedish furniture attract Vietnamese consumers – IKEA as a case study.

    University essay from Jönköping University/JIBS Entrepreneurship Centre

    Author : Vy Nguyen; Nhu Nguyen; [2022]
    Keywords : IKEA; product values; social value; aesthetic values; functional values; consumption value; customer perception.;

    Abstract : Background:  In recent years, the Swedish furniture industry has recorded many significant successes and increased its influence in the world furniture market with a high proportion of products being used for export purposes and the intensifying popularity of Sweden-originated furniture brands. Among these, IKEA is the most renowned company. READ MORE

  3. 2. A feasibility study on rail transportation of paperboard at Tetra Pak

    University essay from Lunds universitet/Teknisk logistik; Lunds universitet/Institutionen för teknisk ekonomi och logistik

    Author : Sanjay Mudaliar; Murilo Teldeschi; [2020]
    Keywords : BRI; Mode choice; total logistics cost; service; environment.; Technology and Engineering;

    Abstract : The current global trade scenario has a large infrastructural gap, which limits the possibilities for physical distribution of goods among different countries or continents. The ‘Belt and Road Initiative’ will be used to close this gap. Tetra Pak being global organisation would like to explore the possibilities of using rail transport in BRI. READ MORE

  4. 3. The Influence Of Outsourcing Production On Performance Objectives In A Manufacturing SME Context

    University essay from Högskolan i Jönköping/JTH, Industriell organisation och produktion

    Author : Luca Modolo; Julia Sabrina Peter; [2015]
    Keywords : Outsourcing; performance objectives; manufacturing; SME; operations; production; strategy;

    Abstract : The increasing globalisation leads to tougher competition caused by various options that come along such as outsourcing production to Asia. The success of a company depends on its ability to stay competitive compared to other companies. Outsourcing production to Asia includes high amount of planning to have an equal set-up level as in Sweden. READ MORE

  5. 4. The potential of Swedish furniture companies in Vietnam : How Vietnamese consumers perceive the product values of Swedish furniture

    University essay from Akademin för hållbar samhälls- och teknikutveckling

    Author : Thi Phuong Lan Dinh; Jonas Karlsson; [2012]
    Keywords : Sweden; Vietnam; Furniture; Product Values; Consumer Perception;

    Abstract : Introduction: Swedish furniture companies have been quite successful in many parts of the world recently, with IKEA being a famous example of that. Meanwhile, Vietnam has one of the fastest-growing economies in South East Asia. However, there has not been any Swedish furniture company established on the Vietnamese market so far. READ MORE

  6. 5. A model for mapping carbon dioxide emissions during freight transports at Höganas AB, Sweden

    University essay from Lunds universitet/Förpackningslogistik

    Author : Magnus Persson; Masoud Zanganeh; [2012]
    Keywords : Packaging Logistics; dioxide; transport; carbon; Emission; model; Technology and Engineering;

    Abstract : The purpose of this report is to develop a model that identifies and reveals the total carbon dioxide emissions generated throughout in- and outbound freight transport made by Höganäs Sweden. The developed model is to be used for future environmental calculations and also act as a tool for discovering new areas of environmental improvements. READ MORE