Essays about: "thesis public relations social media"

Showing result 1 - 5 of 34 essays containing the words thesis public relations social media.

1. 1. Exploring Parasocial Relationships Formed in Isolation

   University essay from Linnéuniversitetet/Institutionen för kulturvetenskaper (KV)

   Author : Gabriela Kamenova; [2024]
   Keywords : Parasocial interaction; parasocial relationship; isolation; Covid-19; Coronavirus; loneliness; parasocial breakup; parasocial romance; parasocial monetization; attachment theory; parasocial attachment; Bulgaria;

   Abstract : A few years ago Covid-19 locked people down at their homes, effectively limiting their social connections and pushing the communicative outlet of the online realm in the forefront. If one wanted to socialize or seek entertainment, there was almost no other choice but to do so via turning to popular or social media. READ MORE

3. 2. How Storytelling Drives Activism and Resistance? : Mobilization behind the Strategic Lawsuits Against Public Participation

   University essay from Malmö universitet/Institutionen för Urbana Studier (US)

   Author : Suad Sadullahi; [2024]
   Keywords : Resistance; SLAPP; Activism; Space; Storytelling; Power relations; Mobilization;

   Abstract : This thesis focuses on the stories of activists in Kosovo and why and how they resist in a context where powerful actors increasingly use strategic lawsuits against public participation (SLAPP) as a new mode of exercising power. The thesis seeks to understand resistance and new ways of exercising resistance in the context of SLAPP. READ MORE

4. 3. Exploring the Trust - Distrust dichotomy : a study about news media use and news media trust among Swedish upper secondary school students of Generation Z

   University essay from Uppsala universitet/Medier och kommunikation

   Author : Axel Furusten; [2023]
   Keywords : Trust; News media trust; News media use; Generation Z; Digital natives; News consumption; Sweden; Public connection; Media practice;

   Abstract : In this thesis, news media use and trust among Swedish upper secondary schools students of Generation Z is investigated through focus group interviews with students from two different schools. This study aims to explain how and why Swedish upper secondary school students of Generation Z use and perceive news media, with focus on the relations between news media trust and news media use. READ MORE

5. 4. ‘La nuit porte conseil’ : An intersectional analysis of women’s political participation on social media in Mali

   University essay from Lunds universitet/Institutionen för kulturgeografi och ekonomisk geografi; Lunds universitet/LUMID International Master programme in applied International Development and Management

   Author : Annabelle Willeme; [2023]
   Keywords : Digital public sphere; women’s political participation; Mali; Social Sciences;

   Abstract : The world is digitalizing, and human rights such as political participation are increasingly being exercised online. To understand the role social media have in women’s political participation in Mali, this thesis investigates how intersectional power relations shape opportunities for online political participation, and how women harness the properties of the digital public sphere to enhance political participation. READ MORE

6. 5. The Cancelling of Margaux Dietz : How Public Relations Practitioners Reflects on the Intersection of Influencer Marketing and Cancel Culture in Sweden

   University essay from Uppsala universitet/Institutionen för informatik och media

   Author : Ellinor Ljung; [2023]
   Keywords : Cancel culture; Image Repair Theory; influencer marketing; Margaux Dietz; public relations;

   Abstract : This thesis aims to investigate Swedish PR practitioners’ assessments of and proposed response strategies to the cancellation case of Swedish social media influencer Margaux Dietz. Multiple organisations cancelled their collaborations with Dietz in November 2022 following a criticized video scandal. READ MORE