Essays about: "marketing plan case study"

Showing result 16 - 20 of 47 essays containing the words marketing plan case study.

  1. 16. En fallstudie av företagande på Uppsalas landsbygd

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Maja Cardell; [2015]
    Keywords : företagande; relationsmarknadsföring; nätverk;

    Abstract : I denna uppsats har jag undersökt vad egenföretagare på landsbygden ser som begränsningar i sitt företagande. Intresset för detta område väcktes under kursen entreprenörskap för landsbygdsutveckling, där Sveriges lantbruksuniversitet gjorde ett samarbete med Uppsala kommun i och med arbetet med deras nya utvecklingsplan. READ MORE

  3. 17. Developing a Guideline for Start-ups and Small Scaled Companies for the Selection and Usage of Social Media: A CASE STUDY ANALYSIS OF CLAIMONY

    University essay from KTH/Skolan för datavetenskap och kommunikation (CSC)

    Author : Cem Atilgan; [2015]
    Keywords : Social Media; Start-up;

    Abstract : This study investigates the role of social media on the outreach and customer engagement within start-ups and small scaled companies and presents a guideline on the selection and usage of social media platforms for such companies.Within the last decade rapid development of social media has revolutionized the way of communication and interaction. READ MORE

  4. 18. A holistic view of marketing communication of accessories – A case study of Axis Communications

    University essay from Lunds universitet/Produktionsekonomi

    Author : Erik Friberg; [2015]
    Keywords : Accessories; Axis; Communication; Cross-selling; Holistic marketing; Integrated marketing; Internal marketing; Network based video surveillance; Relationship marketing; Technology and Engineering;

    Abstract : Background For a long time, Axis has mainly focused on network cameras. But lately Axis is turning its focus towards a different kind of approach, looking more at the customers and their needs, which has given end-to-end solutions and customer segments increased attention in different departments within Axis. READ MORE

  5. 19. Drivers and Barriers for Solar Home Systems (SHS) in rural communities : A case study in Kyerwa, Tanzania 2014

    University essay from KTH/Industriell ekologi

    Author : Pontus Liljefors; Jakob Sahlin; [2014]
    Keywords : Solar Home Systems; Kerosene; Rural livelihoods; Drivers and Barriers; Tanzania; Kyerwa;

    Abstract : Tanzania from the villagers' perspective. It was conducted in cooperation with the Swedish NGO Vi Agroforestry, who supported the field visits. Preparations were made in Sweden during Jan-March 2014, and the field study in Kyerwa, Kagera region was executed in April-May 2014. READ MORE

  6. 20. An Email Marketing Plan for an Online Educational Startup Company: A Practical Approach

    University essay from KTH/Skolan för datavetenskap och kommunikation (CSC)

    Author : Tian Tian; [2014]
    Keywords : ;

    Abstract : Nowadays, online marketing, which adopts Internet technology as a mediumto deliver marketing information to customers, is becoming popular, and Emailmarketing is one important part in an online marketing strategy. This thesis istrying to find a systematical and suitable way for company to design andimplement an Email marketing plan. READ MORE