Essays about: "Anna Hammarsten"

Found 2 essays containing the words Anna Hammarsten.

  1. 1. Future technology in public transportation : a qualitative study based on public transportation authorities attitudes

    University essay from

    Author : Anna Hammarsten; Emma Ohlsson; [2019]
    Keywords : Crowdsourcing services; Smart mobility; Information Communication Technology; Digitalization; Public transportation system;

    Abstract : The issue that this study addresses is the public transportations difficulty to adapt and keep up with the continuously digitizing society. To address this problem, the purpose of this study will be to investigate what could be a contribution to the further improvements within public transportation systems. READ MORE

  2. 2. Attitudes & Incentives of Green Marketing in the Clothes and Accessory Industry - Companies Perspectives

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi; Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Anna Hammarsten; Emma Ohlsson; [2019]
    Keywords : Green marketing; Strategic green marketing; Greenwashing; Green marketing mix; Sustainability;

    Abstract : This is a comparative, qualitative study conducted through comparing three different companies that are in some extent using Green marketing in their marketing communication. The issue that this study addresses is the problematics connected to the use of green marketing. READ MORE