Essays about: "Apple Inc .."

Showing result 1 - 5 of 7 essays containing the words Apple Inc ...

  1. 1. Discourse and Language in Marketing Communication, with Specific Regard to the Fear of Social Exclusion. A Single Case Study on Apple Inc.

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Andrea Lo Dolce; Alan Ryan; [2016]
    Keywords : Fear in Advertising; Social Exclusion; Critical Discourse Analysis; Means of Persuasion; Marketing Communication; Apple.; Business and Economics;

    Abstract : The purpose of this study is to analyse the communication of Apple to illustrate how social exclusion is used to produce fear, and how it has played the role as a means of persuasion in a constructed reality. In the present investigation process the researchers have taken a critical stance. READ MORE

  3. 2. The Inc.redible risks of using myths! or how Apple has maintained different

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Sofia Agrell; Sandra Dunder; [2015-06-22]
    Keywords : Myth; Credibility; Apple; Cultural Branding; Marketing;

    Abstract : .... READ MORE

  4. 3. Development and validation of a novel iOS application for measuring arm inclination

    University essay from KTH/Skolan för teknik och hälsa (STH)

    Author : Liyun Yang; [2015]
    Keywords : Accelerometer; gyroscope; physical work exposure; smartphone application;

    Abstract : Work in demanding postures is a known risk factor for work-related musculoskeletal disorders (MSDs), specifically work with elevated arms may cause neck/shoulder disorders. Such a disorder is a tragedy for the individual, and costly for society. READ MORE

  5. 4. Consumer experience analysis : A case study of Apple Inc. from consumers' perspective in experience marketing

    University essay from IHH, Företagsekonomi

    Author : Lisha Huang; Chi Hu; Xueying Zhang; [2013]
    Keywords : Experience marketing; consumer behavior; consumer marketing;

    Abstract : The thesis is intended to illustrate and analyze the role of consumer experience and the authors also take demographic cultural factors into consideration by researching on the consumers’ evaluation towards iPhone experiences.  The authors used both exploratory and descriptive strategies. READ MORE

  6. 5. Developing an iPhone application with focus on the user interface

    University essay from Institutionen för informationsteknologi

    Author : Naryanan Kannan; [2012]
    Keywords : ;

    Abstract : Smartphones are becoming increasingly popular day by day. The reason why they are called ‘Smart phones’ is that they can perform advanced computing and have a better connectivity to the Internet. Smartphones usually run a complete operating system. For example, iOS runs on Apple Inc. READ MORE